after yesterdays agm statement the share price has risen 50% how much upside is left or is this another false dawn?
http://www.alexa.com/data/details/traffic_details/thewellnessshop.co.uk
womans hour link below.
http://www.bbc.co.uk/radio4/womanshour/04/2008_08_mon.shtml

The problem is that the NHS doesn't even realise that by signing up to BtB they will save a fortune in drugs wghich they currently issue willy-nilly and which are having no effect in a lot of cases or are not even required.

never that simple with gov't run so-called oraganisations

I can't see this fall being arrested unl;ess some stonking news comes out, but I am not willing to sell as it will turn 10 minutes after I do so.

conversely, when will you overcome greed and take a profit if you don't have the balls to cut a loss?

RNS Number : 2015X
Ultrasis PLC
23 June 2008

Press release
23 June 2008





Ultrasis plc




'Beating the Blues' is to be translated for use in Dutch and Belgian healthcare markets, demonstrating the therapy's cross-border potential







Ultrasis plc, the provider of interactive healthcare and associated services, is pleased to announce that it has agreed a contract with Innohealth BV for its flagship product, Beating the Blues, for the treatment of anxiety and depression, to be translated into Dutch. Under the contract Innohealth BV has exclusive rights to market Beating the Blues in the Dutch language in Holland and Belgium.. Innohealth will be responsible for providing a complete re-filming of the video components as well as a translation of the text and voice into Dutch. Innohealth will pay Ultrasis exclusivity and royalty fees.




Nigel Brabbins, Ultrasis' Chief Executive, said: 'This is a significant breakthrough for Ultrasis as it signals a wider acceptance of the economic and clinical value of Beating the Blues in non-English speaking markets. It is especially important given that the Dutch healthcare system has recently moved from a public funding model to a health insurance model, paid for by the individual, where patient choice and value for money will be key. The contract we have agreed with Innohealth BV secures both a proven route to market once the Dutch conversion is complete and guarantees income flow from exclusivity payments and royalty fees.




'The value of Cognitive Behavioural Therapy in the treatment of depression and anxiety is widely recognised. Translation of the existing Beating the Blues programme into other languages should now lead to opportunities for Ultrasis across Europe and beyond, providing other countries with a ready-made solution to their mental health needs.'




Arjan van der Weijde, Innohealth Chief Executive said: 'Innohealth.BV has been established to meet the growing need for cost effective and evidence based solutions in the Dutch healthcare market. The availability of Beating the Blues as a treatment option for depression and anxiety will provide additional choice and value for the patient and support practitioners to provide increased value for money services. We fully expect Beating the Blues to deliver the same excellent clinical outcomes in Holland and Belgium as those achieved in the UK and are delighted to have agreed a contract with Ultrasis for exclusivity in the Dutch language in both these Countries.'




- ends -

Good news that a PR firm has been appointed. It means that they are going to have lots of news which is very positive.

It doesn't matter what news comes out on this at the moment, we are going down. I am not selling regardless of where it goes as the company has the right products and simply needs to market them better.

With their overheads they need a massive increase in sales.

We already know, on contracts that have been signed but can't be put through the books until the arising date, which is each of the next three years, that the company is in profit for the next two years.

It's a very upbeat CEO's newsletter, which should underline the potential as well as the work currently ongoing to realise sales.

CEO Newsletter July 2008
Interim results
Since my last newsletter in March, we have released our interim results covering the 6 months to January 2008, the highlights being a 50% sales growth, a maiden operating profit and deferred income (contracted sales) of 1.955m. With cash at bank of 1m and debt free, Ultrasis is better positioned in terms of both sales and finances than ever before and continues to meet internal budget forecasts.

Beating the Blues in the NHS
The roll-out of Beating the Blues by the NHS continues at a steady pace with 4 of the Strategic Health Authorities and many individual PCT's continuing to implement Government stated policy, making Beating the Blues available for the treatment of anxiety and depression on behalf of their population. We continue our discussions at all levels of the NHS from local to national to ensure Government policy is implemented and people given access to Beating the Blues as promised in both the 'White Paper' and by the Department of Health and Ministers.

Improving Access to Psychological Therapies
Beating the Blues is a significant part of the "stepped care approach" and we will be working to engage with all the recently announced IAPT sites to ensure that they recognise the benefit that Beating the Blues will bring to the quality of their service delivery. Many of the sites are existing customers but the new funding should allow those who have not made a commitment to do so. The recently published research by Chelmsford CBT Centre shows the value that can be realised by delivering our program as an integral component of a full service model.

Beating the Blues Connect - Retail Sales to private clients
I mentioned in the interim statement our intention to launch Beating the Blues in the retail market and we were delighted to be able to do this on 4th June 2008. We have linked up with LTL Connect, a specialist provider of wellbeing services to over 800,000 teachers and educational staff in the UK, to achieve this and look forward to a long term partnership with them.

LTL Connect will provide a 24/7 call centre and support the delivery of Beating the Blues with telephonic assessment, motivational interventions during the programme and outcome measurements on completion.

We introduced this service as an estimated 6 million people suffer from anxiety and depression in the UK and evidence indicates that in excess of 25% of people with mental health problems do not go to their GP or the NHS for support. It's widely known that many people don't want to go to traditional services to receive support, with many choosing to pay for convenience and confidentiality. Beating the Blues Connect will meet this demand, providing a high quality, evidence based way of helping people to recover their emotional well-being."

The partnership we have developed with LTL Connect to deliver this retail version to the public will also enable us to look at emerging opportunities to deliver confidential and bespoke packages into the workplace aimed at helping employers to better manage mental health issues and meet their responsibilities under their duty of care.

New PR Company appointed 1st July 2008: JBP www.jbp.co.uk
Always conscious of the need to spend marketing budgets wisely and test which works well and which does not, a number of strategies to promote the retail product are in place, some of which will be led by our new PR company JBP, who will be working on developing Beating the Blues as a brand and placing it strongly in the minds of potential consumers. JBP was established 24 years ago and has extensive experience developing communications strategies for companies operating in the healthcare sector, managing national and international clients. They have developed a strong track record in the FMCG (fast-moving consumer goods) and retail sector.

As we extend our offering to new market places JBP will ensure that key stakeholders in the company are kept fully informed and ensure our complete communications strategy is structured and delivering to clear and consistent objectives.

We are grateful to Capital MS&L who have managed our PR / Financial PR needs over the last 2 years for their diligent and professional support.

EU Developments - Innohealth. BV
I referred also in the interims to our intention to develop our reach in to Europe and I was delighted to announce our first contract with Innohealth. BV, to create a Dutch version of Beating the Blues for sale in to Holland & Belgium. Innohealth.BV is a new company created by the owners of Mentaal Beter (www.mentaalbeter.nl) who are underwriting the development and launch of the translated version.

This is especially important given that the Dutch healthcare system has recently moved from a public funding model to a health insurance model, paid for by the individual, where patient choice and value for money will be key. The contract we have agreed with Innohealth BV secures both a proven route to market once the Dutch conversion is complete and guarantees income flow from exclusivity payments and royalty fees.

Mentaal Beter work closely with the major insurers and already provide services on their behalf which are then 'franchised out' to its network of 330 therapists across the Netherlands. They have developed this model over the last 4 years building to a turnover in excess of 16m.

The launch of a version of Beating the Blues in another language is significant in that it confirms the potential market for our product beyond the UK. It is clear that many westernised societies experience the same high levels of anxiety and depression as seen in the UK and they too are looking for clinically effective solutions that are cost effective, confidential and can be delivered anywhere at any time.

Personnel
We have recently increased our sales team with the appointment of two new account managers for the South West and West Midlands areas. This brings the total number of account managers to seven, in line with our continued plans to mirror SHA boundaries as business develops.

Nigel Brabbins
Chief Executive
3rd July 2008

--------------------------------------------------------------------------------

This is getting dire. There is no reason for such a steep fall recently, on the basis that the company is profitable for the enxt 2 years on contarcts already signed.

at the moment it is all about sentiment.

my several posts in mid June say it all

At last a bit of upside. Hopefully we will get some news re the PCT's take-up which will help continue the rise.

http://www.publications.parliament.uk/pa/ld/ldcumlst.htm
The Earl Howe
Peer 
Shadow Minister for Health
Questions for Written Answer
No. 30 10 JULY 2008
Tabled on the dates in bold and due for answer by the dates in brackets.
The Government Department responsible for answering each Question is shown in square brackets
Tabled on 8 July and due for answer by 22 July.

Earl Howe to ask Her Majestys Government how many treatments for depression using the National Institute for Health and Clinical Excellence-approved computerised cognitive behavioural therapy, Beating the Blues, have been commissioned by primary care trusts since March 2007. [DoH] HL4765

Earl Howe to ask Her Majestys Government what estimate they have made of how many people are currently able to access National Institute for Health and Clinical Excellence-approved computerised cognitive behavioural therapy treatments at their local primary care trusts. [DoH] HL4766

Earl Howe to ask Her Majestys Government what steps they are taking to extend access to National Institute for Health and Clinical Excellence-approved computerised cognitive behavioural therapy across England. [DoH] HL4767

N.B. Mother of three Mary was referred onto the course after seeing her GP with severe post natal depression and now credits cCBT with turning her life around.

http://www.thebiglifegroup.com/Uploads/050608CCBTEASTCITYLIBRARY%20amended.doc
25 June 2008

BEAT THE BLUES AT THE CLICK OF A MOUSE
A computerised therapy programme is helping people across East Manchester beat the blues.
Thanks to the Big Life groups Self Help Services charity, the computerised Cognitive Behavioural Therapy (cCBT) Beating the Blues programme helps people change their ways of thinking negatively and work towards a positive outlook.
The course is run on Tuesdays from East City Library based at Manchester College of Arts and Technology (MANCAT).
Mother of three Mary was referred onto the course after seeing her GP with severe post natal depression and now credits cCBT with turning her life around.
She said: I first suffered from postnatal depression after the birth of my first child; it was so severe I ended up in hospital at one point. The depression never really went away once Id got it and I hit rock bottom again after I had my second child. I couldnt work and was really struggling to cope.
Mary initially sought help at a group for other women with postnatal depression but found once the talking was over, her feelings of despair returned.
By the time she had had her third child, Mary had lost a lot of weight, was exhausted and her relationship with her children suffering.
I was snapping at them, not spending any time with them and although I loved them, I had lost all my motherly instincts.
When her GP referred her onto the cCBT course, Mary was initially dubious, I was very sceptical as to how a computer course could make me feel better but I was amazed.
Self Help Services cCBT East Manchester co-ordinator Christine Molloy said: The course works by teaching people how to turn around their damaging, automatic negative thoughts and to recognise the signs and how to challenge them.
By giving people a weekly schedule and the chance to look at how they are spending their time, they can really see how their behaviour can be changed.
In just eight sessions, Mary says her life has been turned around. I feel like a different person, I do still have my bad days but I recognise this and then have a quiet moment to read through the notes you are asked to make. I now have a set routine with the children and make sure we do at least one pleasurable thing a week so now we all walk to the park together, take a loaf and feed the ducks. The children love it and it makes me feel so much better.
She added: I have already recommended the course to a friend and I would advise anyone suffering from depression to ask their GP to refer them onto a cCBT course.
For more information people should visit http://www.selfhelpservices.org.uk, call 0161 232 7854 or email ccbt@selfhelpservices.org.uk
Notes to editors
Self Help Services is a registered charity (no. 1122063) that co-ordinates primary care mental health services including self help groups, complementary therapies, cCBT services and other self-help initiatives for people experiencing mental ill-health, discrimination, social exclusion and/or emotional problems across the North West.
.
Self Help Services is part of The Big Life group of social businesses and charities which provide support and opportunities to help people change their lives.
For press information, please contact Dawn Bunnell, The Big Life Company, on 0161 227 0205 or mob 07723 997113 or email dawn.bunnell@thebiglifecompany.com?

Guess the carnage on the stockmarkets can only be good news for Ultrasis.....moi for one is in some serious need of a "beating the blues" dose and guess a "few" bankers can do with some as well

Now that we are told that there is light at the end of the tunel by the financail pandits - we should return with ULT where it was a few weeks ago - may be with some more PCTs take up see some upward movement!!!

http://www.thesun.co.uk/sol/homepage/woman/health/health/article1871975.ece