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Is this AIM the House-buying future? (PURP)     

hangon - 03 Feb 2017 15:08

I wonder that this minnow can be worth £2/share on the AIM market?
There's no Yield [DYOR] and the sp has spiked twice (up from below 80p in 2016.).
Maybe this suggests MMs are pushing; rather than retail investors?
- Esp. as this is the first Topic created, I'm guessing few have bought into this alternative Estate Agency . . . . . certainly there is attraction for the House-seller who sees Estate-Agent Fees are a personal Tax . . . and with modest houses that "Fee" can buy you a small car/Kitchen . . . yet few of us think EAs actually do much when so many House-Hunters will go "On-Line" initially - and folks don't get Wet / Lost looking for name-boards.
(( PURP's are a modest Purple; easy to spot, yet not untidy FWIW.)).
Downside......I see no reason why an established Estate Agent can't mirror ( as "ANOther"), whilst retaining their existing Business-Model . . . this would reduce the available Sales to PB, while allowing BigEA to develop throughout the Country by associates joining.... I will presume PBs local-expertise is retired/disgruntled ex-staff from local Estate Agents, throughout the land.

I am reluctant to break my "Rule" that AIM-stocks must be under 50p (unless there is a history of massive dividends.).
Any views?

cynic - 13 Dec 2017 07:51 - 14 of 26

augurs well for the lttle treading position i opened a couple of days back ......

H1 Average Uk Income Per Instruction Up 14% To £1,138
Uk Revenue Guidance For Full Year Upgraded 5% From £80m To £84m
On-course To Achieve Full Year Revenue Guidance Of £12m In Australia
H1 Total Gross Profit 26.2 Million Pounds Versus 10.4 Million Pounds Year Ago
Uk Business Continues To Scale Up N H1, Reporting An Adjusted Ebitda Profit Of £4.7m (Fy17: £0.3m) And An Operating Profit Of £3.2m

hlyeo98 - 26 Mar 2018 11:23 - 15 of 26

An assessment of nine online agencies undertaken by a property website has seen Emoov come out on top after being analysed on a number of measures, with industry leader Purplebricks only coming seventh.

Website Propertyroad has undertaken analyses of nine agencies; although the ratings and assessments are inevitably to some extent subjective, Emoov was a clear winner with 9.4 out of 10.

CC - 26 Mar 2018 11:41 - 16 of 26

RNS out in last hour.

Profit warning, £100m investment from Axel, partly new shares, partly directors flogging more of theirs at 360p

hlyeo98 - 26 Mar 2018 12:55 - 17 of 26

Purplebricks trails its announcement with the revelation that European digital publisher Axel Springer has agreed a strategic investment of £125m to help accelerate roll-out in the US, support expansion into new geographies and upgrade technology and services.

The bad news is a warning that revenue for the 12 months to 30 April is expected fall around 5% short of the consensus forecast of 98% thanks to a weak UK market. This explains why the shares are down 6.2% to 292p following the trading update.

Since we signalled our caution on the stock in June 2017 the shares managed another month or two of gains before enduring increasing volatility as analysts and the media questioned its success rate, the business model and its accounting.

Axel, which owns popular German tabloid Bild, is subscribing for £100m of new shares at 360p, a material premium to the market price. This offers something of a riposte to the criticisms levelled at the company.

This investment will result in Axel owning 11.5% of Purplebricks.

Purplebricks’ full year results will be published on 5 July.

cynic - 19 Sep 2018 13:06 - 18 of 26

i shorted this at end march, and it's taken this long and much patience to finally come right
the 1 year chart is very ugly indeed, but perhaps one of you chart whizzes can take a stab as to where there might be support

the cause of the recent collapse may be linked to the rns of 2 days ago which said nothing at all, from which it may be intimated that the trading update promised for 6/11 is unlikely to exciting at best

cynic - 19 Sep 2018 13:06 - 19 of 26

i shorted this at end march, and it's taken this long and much patience to finally come right
the 1 year chart is very ugly indeed, but perhaps one of you chart whizzes can take a stab as to where there might be support

the cause of the recent collapse may be linked to the rns of 2 days ago which said nothing at all, from which it may be intimated that the trading update promised for 6/11 is unlikely to exciting at best

CC - 19 Sep 2018 16:43 - 20 of 26

Well done Cynic.

It's amazing how long things take to topple over sometimes. All that marketing hype around a different way of selling. Sooner or later it had to come home to roost.

cynic - 19 Sep 2018 17:26 - 21 of 26

when my son checked out the contract back in 2017, he found it was full of all sorts of weasel clauses
and of course the client pays one way or another

i see i posted as below a year ago .....
remains a total con as far as clients are concerned ..... their so-called "professional estate agents" are frequently nothing of the sort and the professional bodies - eg solicitors pay PURP up front ..... there is no incentive for PURP to facilitate let alone actually sell anything

and earlier i commented that i thought that if you ultimately completed your sale through another agent, there were penalties

Stan - 13 Dec 2018 08:23 - 22 of 26

Interims https://www.moneyam.com/action/news/showArticle?id=6243425

cynic - 13 Dec 2018 08:51 - 23 of 26

an extract ..... what more do you need to know?
sp down a further 6% at 141

Online estate agent Purplebricks reported an increased operating loss for the six months to 31 October 2018 and trimmed its full year revenue guidance.

Losses were up from £11.4m to £25.6m and the company refined its guided revenue range for the year to 30 April from £165m to £185m to £165m to £175m.

Stan - 13 Dec 2018 12:44 - 24 of 26

.

Stan - 13 Dec 2018 12:53 - 25 of 26

Chart.aspx?Provider=EODIntra&Code=PURP&SThe chart tells it’s own sad story.

cynic - 21 Feb 2019 09:07 - 26 of 26

so the chickens have finally come home to roost
shame i hadn't the balls to continue with the short i placed 2/3 months ago
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