Remember when very few cars had a radio, now its common place.
Electric windows, sun-roofs and air-con where for top of the range vehicles.
Only XR3i and GTIs had fuel injection.

Now we are seeing SAT-NAV and in-car DVD and LCD SCREENS being fitted by car owners These are considered luxury items still or add-on kits.

We are now seeing SAT-NAV and in-car entertainment systems being fitted to more and more new cars, this will be the expected norm in the future.

DVL has over 15 years experience in the development and supply of in-car audio visual entertainment and satellite navigation solutions, with key strengths in the following areas:
Research and development
Concept design
CAD design and support
Programme management
OEM engineering liaison
Hard and soft trim fabrication
Performance and safety verification
Component manufacturing
Production assembly
Logistics management
Marketing support


With yet another contract added again today I feel that Designer Vision Ltd is the stock to back and get in early on the car entertainment boom.

It is clearly not just the loss of an order that has caused this. The company would have to be very unstable financially for one order to have this impact. My guess is that the previous deals were not that profitable anyway as a missing order would still have left profits from previous deals.

It also looks like they do not have the volume of ongoing orders that would have filled the gap. This look very dire for the future, that is if they have one.

Why did it take so long to report this as the comment was "customer withdrew a large order ahead of the Christmas and New Year trading period". This must have been quite a time before Xmas due to manufacturing lead time, at least early November. They haven't found sufficient new business in about three months and we are now in the quiet period for consumer electronics.

This all looks like the precursor to more serious problems. The reporting of the 1.5m hole may be a softening up exercise. A 60% drop in the SP today and how much over the next week or so.

bumholes...dropped a few quid on this today...oopsy got some out at 1.5 not many left...average price was 4.25 so decent loss for me on this one...oh deary!

You're not the only one Treble, my average was higher, and I've taken a big loss today. Still holding a few, don't know why really as I don't hold out much hope for them now.

I am still in havn't sold any. Shock news and been sitting on this info and decided at present to wait and see. At least they pulled out of the retail side and hopefully the worst is over, but I have lost all trust in the management. If they go sub 1p may add, maybe safer to wait for results.

SP could be stopped from dropping further if they announced more contracts very soon. But people often under-estimate how far prices will go.

When I first started trading I looked short term and took profits, since looking long term I have made nothing but losses so I will return to short term gains.

Techno.....mmm I have sold all of mine now.....I think they will be suspended soon, how on earht are they going to pay their 1.5m loss never mind the 1M they have to repay on the loan they have taken out...the comapny at the moment has a market cap of 1, very little cash depite wht they say and lets be honest are now totally doomed.

all the best with your holding but sometimes you need to be able to cust losses/take profits...this lot are knackered

The market cap is shown as 3.25m on MAM. They raised 525,000 in a placing in November. They had a loan facility and drew down 400k in September and it was converted into equity. I am not sure they actually have any loans at present. I do think that they may not survive though. DVD and mp3 players are commodity items and can be bought in bulk very cheaply now from the far east. DVS's market may have left them.

1 February 2007

Designer Vision Group PLC

New OEM Contract

Further to our announcements on 20 November and 1 December 2006, Designer
Vision Group PLC is pleased to announce that it has been awarded a significant
contract to supply Rear Seat Entertainment systems (RSE) to Citroen UK Limited.

The program will be launched in the first quarter of 2007 and will be available
on the Citroen Xsara Picasso, C8 and Berlingo Multispace models.

Xavier Duchemin, MD of Citroen UK Limited, said:

"Citroen is one of the UK's most successful suppliers of Multi Purpose Vehicles
(MPV's). With these cars being so family orientated, the ability to offer in-car
DVD equipment is particularly appealing. We have been very pleased with the
proposition made by Designer Vision and this will enable us to make our cars
even more attractive to our key target audience."

Commenting on the success of winning another major automotive contract,
Angelo Panayiotou, Chairman of Designer Vision Group PLC, said:

"We are absolutely delighted to start the year with such wonderful news. We are
very proud to add Citroen UK Limited to our existing client base which reads
Aston Martin, BMW, Ford, Jaguar, Land Rover, Nissan, Renault and Volvo. I
believe that our products will complement the Citroen vehicle range, especially
their excellent family orientated derivatives.

"We look forward to 2007 with much excitement and belief. I am confident that
our excellent sales team will continue to win additional high value contracts,
reinforcing our position as the UK's leading supplier of RSE to the automotive
industry.

"The Group is now fully focused on its automotive business and it starts 2007
with its strongest ever order book to date, I hope to announce further
substantial OEM contract wins very soon as per the announcement on
20 November 2006."

Hoopefully will put DVS on the road to recovery

Very good value here now.

Plus more to come. From december RNS:

"We are delighted to win yet another rear seat entertainment programme for a
major car manufacturer. As we stated in our announcement last week, this is
one of a number of contract wins in our OEM division and I look forward to
announcing the others in due course. We have consistently demonstrated our
ability to win such high profile programs, by supplying high quality products,
demonstrating that our expertise in this area is second to none."

What's this? Another low margin contract? They have had plenty of dels over the last year and still expect to lose heavily.

If you've ever purchased one of these OEM add-ons, you'll know that they are definitely not low margin for the car supplier. This leaves them with some room for negotiation with DVS whereby DVS can receive a decent margin and the vehicle manufacture can still make a nice profit.

Additionally, the units are iPod compatible and in-car MP3 is likely to exhibit strong demand over the next 12 months.

DVS's margins haven't served them well so far. A solid stream of deals and they are going to post at least 1.5m loss. This rear seat entertainment kit will be an add on extra. How many Citroen buyers will opt for it? It may be a low volume item. In car kit has been using mp3 for a couple of years now.

The loss will be "up to 1.5m", not "at least". However, point taken on that one. That loss related to the retail division, not the automotive OEM contracts and was already priced into the SP following the drop last month.

Citroen buyers - no figures for this yet, however they are forecasting 3000+ units installed in the new Renault Laguna alone per year.

The profit margins historically have been 15-17% and with the one-off loss relating to the cancelled order ignored, the company would have been in profit (as it was in the last interims).

Pizz poor deramping H ! Pizz Poor and you made yourself look an absolute idiot by posting this

Haystack - 01 Feb 2007 11:57 - 186 of 187
DVS's margins haven't served them well so far. A solid stream of deals and they are going to post at least 1.5m loss. This rear seat entertainment kit will be an add on extra. How many Citroen buyers will opt for it? It may be a low volume item. In car kit has been using mp3 for a couple of years now.


We all know the loss was attributed to the retail division and that if you read the OEM news they have the strongest order book that they have ever had.

Your a very sad individual!

I'm still in and added a further 40,000 shares moving my average down further, I may be mad but only time will tell.

moneyman

They still are going to lose 1.5m and many people have commented on the likelyhood of tight margins. Considering how long it was before they mentioned the loss of pre-Christmas contracts, I wouldn't believe much that they say at the moment. They should have have known about it in November. That is up to three months ago. The market seems to be sceptical about the strong order book judging by the chart!

They are going to lose a maximum of 1.5M and only the derampers have comented on the tight margins.If you take time to read the interims you can find out exactly what the margins are.

They do have a strong order book as per the last RNS and with the potential of more contracts to be announced you can sit on your hands or make money at these prices.

no offfence Moneyman but some people never learn.....this comapny is a basket case.

a 1.5M loss this year...this means that they have to fork out in excess on 1.5M in cash to supliers/staff this year....where are they getting the free cash flow and for a comapny that has never made a full year profit I wonder how long they can go before they go bust.

Just heard the advert on Q103 radio station Cambridge that Citroen are giving this equipment away free with certain new models as an incentive scheme to buy their cars.