Apparently this company is about to announce some pretty good results and their stock has been rising quite fast just recently. Their market cap is only the same as Netbenefit which has also risen dramatically recently but yet HER has a substantially higher turnover and makes profits where as Netbenefit does not. Does this mean that HER will rise on release of their results tomorrow in the dramatic fashion of Netbenefit because it seems to me that they are undervalued against their competitor quite a lot?

I am new to this so it seems obvious but perhaps it isnt that obvious. Anyone give me any ideas on this?

Any ideas why this is rising so fast this morning?

Tipped in Shares Mag

Thanks beaufort1