My 1st post on Money am, so be gentle ;)

My main holding is SCi Entertainment, a former darling pre-bubble. It like many in early 2000 had a shocker of a profit warning, but has since grown up, knuckled under and generating cash.

Its recent history speaks for itself

30 Sep 2001 (GBP)
turnover 2.05m
pre tax profit -10.48m

30 Sep 2002 (GBP)
turnover 17.71m
pre tax profit 2.21m

30 Sep 2003 (GBP)
turnover 28.48m
pre tax profit 3.52m

Everything inline for 2004, although by my research 2004 H1 well ahead.

Single digit pe and loads of growth.

However, hardly any interest by the retail investor. In fact, this looks to be the 1st thread on Money am re SEG.

So why the cold shoulder for SEG, what am I missing?

i'm nuts! ... or at least i think i must be, for i still hold this stock, though the chart is VILE ..... strange thing is, the company seems to have done nothing wrong, comes out with a positive announcement this morning, yet sp tanks ..... there are some indications of a resistance just below the current level (see longer range chart), but hope i resist the temptation to average down .... after all, i tell everyone else not to!

This one usually comes good in the second half of the year if my memory serves me right.

it needs to perform the lazarus trick!

I was amazed to see the shares falling further. I firmly believe this company is on the right track and with them managing to secure the advertising rights of the new hit series called Heroes on Sci Fi then i thought it was the right time to back them. Heroes, is making huge Impact in the states and seemingly in the new "Lost". Great progamme if your into that sort of thing. I'm in for the long haul!

very good bounce today, but am still glad i resisted the temptation of averaging down, for i know that is the route to perdition

Shot up to 350p (over 16%) from 2pm to now.

Large volume but no news out yet.

And here's the reason why http://www.moneyam.com/action/news/show/Article?id=2222640up another 14%.

Up another 11% as two more bids come in

http://www.moneyam.com/action/news/showArticle?id=2273789

Sliding today to 275p, likely Mr Tchenguiz has sold out of it to pay up for SBRY misery.

Closed at 248p today

not often that a company that is a t/o target dives to the depths .... story is that the company is worth bugger all and that is all they will get for it

Another short opportunity yet to come probably.

I totally agree, Greyhound. If there is a takeover, the price will be reduced anyway. If there is no takeover, the sp will crash. Win-win situation.

Made a small profit now...218p now...likely to go down further

Predicted rightly...down it goes...closed at 199p.

The rumour-mill continues: article in the FT today (not had time to look for details), as mentioned in MoneyAM's Press Roundup:

'Electronic Arts bid speculation lifts Sci Entertainment '

SEG going to slide down from now... 173p

Spot on

62p now...got it right.


SCI Entertainment terminates offer talks; forecasts opg loss for FY 2008 - AFX

LONDON (Thomson Financial) - SCI Entertainment Group PLC said it has terminated offer talks it has been holding since last September as it has concluded that it is unlikely a sale of the company at its full value will be achieved.

The company also said it now expects to report an operating loss for full year 2008 after it decided to move the release date of four titles into the fourth quarter. The most significant of these titles is the next Tomb Raider game, Tomb Raider: Underworld.

The group will now launch this game on six platforms rather than the previously planned three and it said that, although the delay will mean the company incurring a loss at full year, simultaneous multi-platform launches in the key buying period at Christmas time will bring the best value from these franchises over the long term.

SCI also commented on Christmas trading for 2007 which it said it was pleased with, particularly the performance of Kane and Lynch, which was launched on Nov 13 in the US and Nov 23 in Europe.

SCI also said Pony Friends, first launched in May 2007, has also continued to perform well with life-to-date sell through now exceeding 600,000 units on NDS alone.

As part of the decision to make these changes to the platform and release schedule, the company has reviewed the impact this may have on its working capital needs and said it has identified sources of additional working capital which may be required.

The group is also exploring and progressing certain commercial and strategic opportunities which emerged from the aborted offer talks.

tf.TFN-Europe_newsdesk@thomson.com

is this likely to recover at all in the coming weeks???