
Saw 3 guys in suits in Asda this morning, by the childrens toys. One with clipboard, one with a handheld screen and one doing all the talking. So I butted in and asked "Is that right Asda are going to be pushing Noddy & Big Ears this Xmas?" "I couldn't possibly say" says one with a grin." "Come back and ask us next month" says another.
Couldn't get any more out of them. But I asked at Toys-R-Us which big-name characters are doing well and they said Bob-The-Builder is on the wane. (Already? Fickle lot these kids.)
No idea if "next month" was just a fob off comment (probably), but next month is also when Chorion's results are apparently expected to include some reference to a Xmas supermarket/tv/mag campaign involving Asda. Anyone got any more detail?
Results are imminent (Sept 5?) and share price is already 25% up this month ahead of them, taking it through that thrice-tested longterm 5.5p resistance level (if today's gain holds).

- - - "parp parp" - - -