Be heard is a UK-based digital marketing group operating at the intersection of marketing, technology and e-commerce.
Their vision is to build an agile and interconnected group focused on helping clients maximise their return on investment from digital marketing.
To achieve this, They will acquire and integrate best-in-class companies spanning the core digital marketing disciplines, providing management experience, access to deeper resources and a strong platform for growth.

The Group will be built around four key pillars:
Media Planning & Buying
Content
Design, Build & UX
Strategy, Analytics & CRM

The initial focus is to establish scale and reach in the UK, US and Europe, targeting entrepreneurial and market-leading companies that meet our investment criteria.
In addition, they will add scale and depth to partner companies, as well as exploiting future opportunities and technologies as they emerge.

The first partner company is Agenda21, the award-winning digital media planning & buying and analytics agency based in central London.
MMT Digital will be Be Heard's second acquisition now taking place with a mixture of cash and shares, with placing at 3.25p to raise £8.0m till 10 May 2016 AGM

As there is no thread open, I did this one as there is plenty to go on for the long term on the business concept and the quality of management. I bought a couple days ago @ 3.20p

Eh what's that , I don't need boots .

The new acquisition

MMT Digital is profitable and achieved an underlying profit before taxation of £1.35mln in the year to March 2015.

“Their skills and capabilities will become an integral part of our client offering,” said Peter Scott, executive chairman of Be Heard, “"Beyond this we have a strong pipeline of potential investment opportunities as we look to build out the group's capabilities and capacity across the UK, US and Europe," Scott added.

The strong support from the City for the share issue was an endorsement of the company's strategy.

Acquisition benefits for Be Heard

MMT Digital is Be Heard's second acquisition, following the purchase of Agenda21 in November 2015, adding designing and creating websites, apps and user experiences to Agenda21's media buying, search engine optimisation and analytics capabilities. Bringing MMT Digital into Be Heard beside Agenda21 will create opportunities to exploit the synergies between the two businesses, helping brands build the best digital
experiences while maximising reach and engagement among key customer target groups. In the year to March 2015, MMT Digital achieved an underlying profit before
taxation of £1.35m

Re-admission to trading on AIM of the enlarged group is expected to take place at 8.00am on 10 May 2016, at which point the Acquisition will become unconditional and the Placing will complete

Http://mmtdigital.co.uk/

Well that didn't last long , just been taken over snares cancelled .

Nigel Wray increases stake after placing

before 33,900,000 - 5.23%

now 42,081,000 - 6.45%

A better day ahead looking good so far as buyers took advantage of the lower bid price, almost all buys considering the delay 462K was done when the bid was 3.25p

09:59:22
3.24p
462,569

Schroders plc increased stake after placing

before below 5%
now 61,538,000 -- 9.436%