This company seems to be undiscovered by many. Brokers are forecasting EPS >15p for 2005 which even at modest PE of 10 makes an attractive buying opportunity at 84p. I have bought twice and am sitting and waiting hoping this will take off but if shares are good enough for Director Jim Hodkinson things must be on the up. As a prisoner of the missus TV shopping I can see why they should be successful. Most people think QVC when TV shopping but Ideal will certainly appeal more to the masses and now on Freeview things could further improve.
Take a look yourselves but I see chance to double your money at least!

Exactly, and after troubles of a few years ago sorted, opportunties even greater now, forecast EPS >15p for 2005 and a decent chairman who has now bought 125,000 shares @>100K in a matter of months I reckon they are heading back towards 2.

Hi Andy, ive read this thread with great interest and have been tempted by this one quite a few times. I just wonder are we all thinking of is it another As seen on screen?. Anyway Im going to have a good look at the accounts this weekend. Im tempted.

cheers Gf.

gf.

I don't think so, it has been through the pain that hopefully ASOS will address before it affects them, that is rapid growth that it's buyers,distribution and service could not sustain and now IDS has come out the other side.
Although internet shopping is increasing, I think TV shopping also has a bright future for several reasons, it is now more accessible, you can see the product in action and you can order via telephone remembering that some people either don't/won't use computers or trust them.
As well as selling thier "own" products they also sell air-time on another channel to sellers and take a %age of sales.
I think heading towards and beyond 2 by this time next year, JH is continually buying shares even at 94p last week, a good endorsement.

Andy

Thanks Andy for that, Im on the brink especially after looking at channel four ceefax is it or the other and looking at the gain for the week , very impressive.

cheers GF.

Hi everyone,

This is definitely an overlooked share. It was recommended by Shares or the IC over a year ago. I got in at 53p and then sold at 73p. Not a bad profit but then it nosedived a little and now its back up even higher! Hasn't been mentioned in the mags though so it just shows how these little gems don't always need media scrutiny to perform!

NJ

Still time to get in here before Christmas and the year end, expect a strong performance and the same with the sp in the run up to the finals when it is predicted to pay a maiden dividend. With the recent 40% rise in sp, after some inevitable profit taking it has held up.
After earlier cynicism from snip/new fool, I'm glad the missus watches this, glad I bought the shares and with decent management hopefully push on past 150p and towards 200p please!!

Clearly people are out there and spending their money through TV Shopping.
Nice to get one right, confirms my culture change theories driving this and the likes of ASC (wish I'd bought at 27p earlier!!). Also think will drive YOO.
Just about enough time to get in at IDS ahead of institutions and I still think heading to 200p.

andy, have also been with IDS.
I do think however that quite a few institutions are already in it but they do expect much more.
ASC....plently more to come!!

Just spotted this one (ok I'm a yr late!) up 270% this yr with no profit , exept to make 3m next time, one to watch me thinks....

why the big drop today? anyone know a reason.

have no idea...but 47,588 shares were sold during the day, only around over 5000 shares were bought...wondering what's happening...

Oh the joy of getting one right with well over 100% profit and marching towards 200%. Can't wait for results on 2nd March when IDS profits >4m expected or>EPS13. Still room for this one to grow further, 2.50 after results.
Don't want to gloat but its nice to look back at the responses to my first posting, unwanted goods and shares, YOU WERE WRONG FOLKS.
Still got the missus and the shares and all doing well thanks.
As I said IDS appeals to the general public and will continue to grow as will theirs and my profits.

well done andy, I got in after that Christmas trading statement and am also looking forward to March results.

capa

Well done Andy, BTW, tipped by online tip site The Share Weekly on friday.

that 76,000 buy at the end is pretty impressive

capa

Surprised no posts here today.

Great results, bundles of cash, maiden dividend and positive outlook.

Amazingly despite all the above the share price rises :-)

capa

There was a short tree-shake first thing and thenmove upwards.
Interesting the 9m sells today, 1/3rd of available shares, what is going on?

4,500,000 director sales. Majority of which were placed, nothing to get worried about imo.

capa

Capa, Took out 40% of my holding at 150% profit, covering my stake +10% profit leaving the rest as freebies to watch and see what happens. Just thought it time to bank some profit before the Summer and I needed some dosh to do other things. Glad to have some profit and glad to still be in IDS which might be 3 by the year end? I too can't understand the lack of interest here, I was almost laughed down when I started this thread, so I'm laughing now with profit already banked and 1.5times my stake still in this holding!!!!!

Well done Andy can't fault you. I am in since just below 2.00 and added a couple of times from there, 3 my target.

best of luck


capa