Packager Stanelco wraps it up
By Caroline Muspratt (Filed: 09/02/2005)
Supermarket food will look, smell and taste better and the packaging will be less likely to leak, according to technology group Stanelco, which reported ''exceptional'' results from packaging trials with Asda.
The company uses radio frequency to seal plastic packaging and said it had passed the "final hurdle" in product tests with the supermarket giant yesterday.
Ian Balchin, chief executive, said: "Five years ago a supermarket would sell red meat in a polystyrene tray with a clingfilm wrap over the top. Any juices tended to gather in the clingfilm and cause a mess on the shelf or in the kitchen."
Now packaging is hermetically sealed but requires the use of a laminate to attach the lid to the base of the packet.
He said: "Our technology removes the need for laminate and is 20pc cheaper in terms of materials. It also uses 70pc less electricity to make the seal."
Mr Balchin said the company is working with most supermarkets but tests with Asda and its suppliers are most advanced.
"We have undertaken shelf-life tests, then the food has been cooked and eaten. Our packaging helps retain the best taste, appearance, smell and texture," he said. He said the packaging could be on the shelves in "a few weeks".
Stanelco is also working on edible sachets that could allow a packet of soup powder to be placed in a cup of boiling water so the sachet would dissolve and could be eaten.
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