maestro
- 09 Oct 2006 22:10
Google snaps up YouTube for $1.65B
SAN FRANCISCO (AFX) - Google Inc. snapped up YouTube Inc. for $1.65
billion Monday in deal that catapults the Internet search leader to a leading
role in the online video revolution.
The all-stock acquisition unites one of the Internet's marquee companies
with one of its rapidly rising stars.
The price makes YouTube, a still-unprofitable startup, by far the most
expensive purchase made by Google during its eight-year history.
Although some cynics have questioned YouTube's staying power, Google is
betting that the popular Web site will provide it an increasingly lucrative
marketing hub as more viewers and advertisers migrate from television to the
Internet.
"We are natural partners to offer a compelling media entertainment service
to users, content owners and advertisers," said Eric Schmidt, Google's chief
executive officer.
YouTube will continue to retain its brand, as well as all 67 employees,
including co-founders Chad Hurley and Steve Chen.
Copyright 2006 Associated Press. All rights reserved. This material may not be
published, broadcast, rewritten, or redistributed.