Proxama Plc

("Proxama")

NFC Solution with Argos

London, UK, 30th January 2014: Proxama PLC (AIM: PROX), the global mobile marketing, loyalty and mobile wallet company, has delivered the first major retail Near Field Communication ("NFC") capability for leading UK online and high street retailer, Argos. From 18th January 2014 and in 40 Argos stores throughout the UK, shoppers have been able to tap their NFC-enabled smartphones to engage with store staff who are wearing NFC-enabled lanyards recommending the latest offers. Customers will also be able to tap in-store cards to download the Argos mobile app to make purchases on the go.

This initial campaign supports Argos' goal of transforming into the UK's leading digital retailer covering online, mobile and in-store. The initiative uses over 88,000 tap points, which is the largest UK retail roll out of the technology to date. Mobile technology specialist Proxama will be providing its Mobile-In-Retail solution and TapPoint® platform as the underlying technology, providing Argos with a complete end to end solution and rich campaign analytics.

Dominic Pemberton, Head of Publications and New Media, Argos said: "By using NFC we hope to encourage app downloads, increase mobile sales and improve our multi-channel customer experience. This pilot is also part of our initiative to reduce the printing and distribution costs associated with our catalogue.

"When we started looking to improve our proximity mobile marketing, we went straight to Proxama. Their credibility in the market and analytics provided by their TapPoint® platform made them our number one choice. Proxama's full support package was also a benefit to us; they have helped train our staff and offered support with implementing the technology."

Miles Quitmann, UK Managing Director and Chief Commercial Officer, Proxama added: "It is great to see a leading UK retailer embracing the benefits of mobile engagement with their customers in retail stores. Consumers use their mobiles in store to enhance their shopping experience and check they're getting the best deals. The vast majority of retail purchases are still conducted on the physical high street - for retailers, connecting the physical and digital is nirvana."

Proxama's vision is to help retailers "mobilise" their physical stores to drive relevant consumer offers and loyalty to help combat show-rooming. Its mobile platform uses a powerful combination of NFC, Bluetooth Beacon and other proximity marketing technologies to help businesses accelerate commerce.


Could be the start of something big... that's why I bought in last week...onwards and upwards!

About Proxama

Proxama is a mobile commerce, loyalty and payment solutions provider. Proxama's vision is to help businesses to accelerate commerce by combining loyalty, brand marketing and mobile contactless payments. By connecting the physical and digital worlds, consumers can pay for goods and services, participate in and benefit from loyalty programmes and access information through their mobile phones.

http://www.proxama.com


Year high: 7.75p
Market cap: £32.98 million
Year low: 2.63p
Shares in issue: 809.23 million
Dividend yield: n/a Currency: GBX

A bit of past news:

3 December 2013 15:15

Proxama plummets on discounted fundraising

Contactless mobile payment company Proxama undermined its recently recovering share price with a discounted institutional fundraising to help speed growth.

The company, whose TapPoint mobile technology links mobile operators and card issuers or advertisers to enable contactless payment or proximity digital marketing campaigns, said it had raised £8.6m at a price of 2.5p per share, well below the level its shares have traded in the last six months.

Chief Executive Neil Garner said: "These additional funds will enable us to address the considerable opportunities that are emerging as the fast growing mobile commerce, NFC [near field communication] smartphone and contactless payments markets reach critical mass globally.

"With a highly scalable platform and blue chip customer base, we are well positioned for further growth."

23 January 2014

Proxama forecasts full-year loss

Proxama, an AIM-listed provider of mobile commerce, loyalty and payment software solutions, declined sharply on Thursday after predicting a full-year loss for 2013.

For the 12 month period, losses (before interest, tax, depreciation and amortisation) were expected to total £3.6m on revenue of around £0.83m.

"Management believes the adoption of mobile commerce, loyalty and payments will accelerate throughout 2014, allowing for rapid revenue growth in 2015 as our customers move from pilot based projects to full commercial release and revenue streams increasingly shift from 'fee for service' to 'event based' revenues," a statement from the company read.

It said it had made progress with its strategy of building out relationships with key infrastructure owners in media, and wallet providers in both the US and Europe. It also revealed it had seen "strong" interest from banking prospects.

Proxama completed a fundraising of £8.6m in January and planned to expand its UK and international sales operations, it added.

The share price sank 18.81% to 4.10p by 11:50 on Thursday.

I think these are interesting and will watch tomorrow to see if price holds!

Has held up well. I've topped up today... onwards and upwards!

Price holding...looking good imo

Still doing nicely. Consolidating well, bubbling under! imo

Proxama shares surge as partners with Cryptomathic for new payment solution

By Giles Gwinnett

February 20 2014, 8:48am
Neil Garner, the chief executive and founder of Proxama said: 'We're seeing a lot of change in the payments industry and consumers are increasingly comfortable with card-based contactless payments, with huge appetite to use their smartphone more.'
Neil Garner, the chief executive and founder of Proxama said: "We're seeing a lot of change in the payments industry and consumers are increasingly comfortable with card-based contactless payments, with huge appetite to use their smartphone more."


Shares in mobile marketing and payments specialist Proxama (LON:PROX) surged in early deals after it announced the launch of a new contactless payment solution.

It has partnered with Cryptomathic, a leading security provider, to launch EMV Tokenised Transaction (EMV-TT).

The new offering works with existing contactless payment terminals at merchants, so no point-of-sale changes to infrastructure are required.

Neil Garner, the chief executive and founder of Proxama, said: "We're seeing a lot of change in the payments industry and consumers are increasingly comfortable with card-based contactless payments, with huge appetite to use their smartphone more.

"The EMV-TT solution developed in partnership with Cryptomathic enables card issuers to offer mobile contactless as part of their existing service offering.

"We're very excited to be working with Cryptomathic as they are the gold standard for EMV payment issuance and high security processing for many major financial services companies."

Up 41%

Yep, all looking good..I'm 50% up since early Feb...lots more to come me thinks. imo

LISTEN: Neil Garner, Founder & CEO of Proxama, discusses the launch of the mobile contactless payment system with Cryptomathic

Click here to listen

And a further 7% up today

UPDATE - Proxama shares surge 20% as it inks three-year deal with Brazil's VALID

By Ian Lyall

February 24 2014, 3:31pm
The scale of the opportunity is underlined VALID’s home territory of Brazil, where there over 47mln people own a smart-phone – making it fourth largest market in the world after China, India and the US.
The scale of the opportunity is underlined VALID’s home territory of Brazil, where there over 47mln people own a smart-phone – making it fourth largest market in the world after China, India and the US.


--ADDS QUOTES FROM CHIEF EXECUTIVE AND SHARE PRICE---

Shares in mobile marketing and payments specialist Proxama (LON:PROX) surged after it signed a three-year exclusive licence and distribution agreement with Brazilian bank card manufacturer VALID.

Under the terms of the tie-up, VALID will distribute Proxama’s TapPoint suite of mobile wallet, mobile marketing and loyalty products throughout Latin America.

VALID is the world’s fourth-largest bank card maker with 6,000 employees in Brazil, Spain and Argentina and counts leading banks and mobile network operators among its customer base.

The scale of the opportunity is underlined by VALID’s home territory of Brazil, where over 47mln people own a smart-phone – making it the fourth largest market in the world after China, India and the US.

Proxama chief executive Neil Garner said: “The agreement is a strong affirmation of our strategy and capabilities in the mobile marketing and mobile wallet market and marks another key expansion of our business globally.”

Speaking to Proactive, he added: "I think everyone can see, particularly with the World Cup coming up that the Braziliam market, and particularly the South American one is a fantastic one.

"We saw that partnering up with a major company like VALID that's already listed on the Brazilian Stock Exchange is a great way to go where they can essentially be a channel for our technology and services into that South American market."

Up 136% in the year to date, shares in the company have been boosted by recent positive news flow.

The stock rose sharply last Thursday after Proxama announced the launch of a new contactless payment solution after partnering with Cryptomathic, a leading security provider.

Two days earlier it revealed it had been selected by Weve, a joint venture between the UK's three largest mobile network operators to partner in the development of a mobile loyalty service.

On Monday, shares rose 15.64% to stand at 7.95p.

Proxama! shaping up nicely,,, another good day

Nice story , nice chart but not being funny guys tell me why I would I would use them instead of online order / walking into argos and paying .... etc , etc .

DIL, TBH haven't a clue mate....however, more good news with a major global company due any day now so am staying in...

Well done to all connections.

Q&A: Proxama boss Garner hails entry into South American market

By Jeremy Naylor

March 03 2014, 9:35am
CEO Neil Garner said: 'I think everyone can see, particularly with the World Cup coming up, that the Brazilian market and particularly the South American market, is a fantastic one'
CEO Neil Garner said: "I think everyone can see, particularly with the World Cup coming up, that the Brazilian market and particularly the South American market, is a fantastic one"


Proxama (LON:PROX) shares surged more than 20% after news the mobile marketing and payments specialist signed an exclusive three-year deal with Brazilian Bank card manufacturer, Valid.

Chief executive Neil Garner spoke to Proactive Investors to explain why the Brazilian deal can help Proxama’s shares hit the back of the net ahead of this summer’s World Cup.

Jeremy Naylor: How does this deal benefit Proxama shareholders?

Neil Garner: We think it's fantastic, because obviously we’ve got a small office in New York and we’re mainly based in Europe.

I think everyone can see, particularly with the World Cup coming up, that the Brazilian market and particularly the South American market, is a fantastic one.

We saw that partnering up with an amazing company like Valid, that is already listed on the Brazilian Stock Exchange, is a great way to go – they can essentially be a channel for our technology and services into that South American market.

JN: This is not the only deal you’ve announced recently. We saw a big rise in shares recently after a deal with Cryptomathic. What did that deal provide?

Neil Garner: We’ve known Cryptomathic for a while, so for those of you that don’t know, Cryptomathic actually provides a lot of the technology that is used by major financial services to help with issuing cards; all the cryptographic technology that’s used for issuing chip cards and also technology for authorising those cards.

So, between what we’ve got and what they’ve got, we can now put in place a solution for banks. Where they can literally augment what they have today with the Cryptomathic in the back office, plus our front end software, to be able to enable mobile devices to become contactless payment devices.

Effectively, to use your mobile phone to replace the card that’s in your wallet that can do contactless.

JN: So do those deals mean you can take on more Valid-type contracts?

Neil Garner: We don’t want to be overly ambitious on this. Valid gives us access to the South American market. They’re fairly well positioned in their own right so we don’t want to stretch ourselves too far.

The one point I want to make around our Cryptomathic deal is the day before we actually announced that deal, there was quite a significant one that happened in the market, which was Mastercard and Visa both endorsing a technology called Host Card Emulation for payments. That is exactly what we’re doing with Cryptomathic.

We suspect also that companies who are dealing with Valid will be able to take advantage of some of these new technologies, to be able to more rapidly deploy mobile wallets that can do contactless – particularly in markets like Brazil, where it's a little bit more of a blank sheet of paper for these kinds of services to evolve.

JN: So, very briefly, what’s up next?

Neil Garner: I think, going into next week, we’re planning to do a show called, “RBTE” which is a retail event in London. Where we’ll be hopefully announcing a few other things, and showing off a few more things, specifically for the retail market and the European market space.

Exclusive partnership with HID Global

RNS


RNS Number : 0593C

Proxama PLC

12 March 2014






Proxama PLC

Exclusive partnership with HID Global



Proxama PLC (AIM: PROX), the global platform provider of mobile proximity marketing, mobile wallet and payment solutions, has today announced its partnership with HID Global, a worldwide provider of secure identity solutions to millions of customers around the world. Together, they will provide solutions to retailers and brand owners for the quick deployment of secure mobile web-based coupon and loyalty schemes.

HID Global's Trusted Tag™ Services transmits a unique code every time an NFC (Near Field Communication) tag is tapped, giving retailers the ability to provide an easy and secure loyalty and coupon facility to consumers. This will be combined with the loyalty capabilities of Proxama's TapPoint® platform to provide retailers and brands with unique campaign analytics and customer profile insights.

By generating a unique code every time a tag is tapped, brands and retailers can ensure that a single tap does not lead to rewards being collected multiple times, allowing a true customer proof-of-presence. Previously, this level of security was only available on downloadable mobile applications.

Neil Garner, CEO and Founder, Proxama, comments: "As technology improves, brands and retailers are transferring their loyalty cards and coupons to mobile. Together with HID, we have been able to develop a solution which makes web-based reward schemes more secure for retailers. By offering this alternative solution to apps, loyalty and reward campaigns become much simpler for retailers and consumers alike"

-Ends-

Another one that seems to be on the bounce.

Proxama teams up with pre-pay giant

By John Harrington

June 12 2014, 7:49am
Who needs a credit card when you have a smartphone?
Who needs a credit card when you have a smartphone?


Global marketing and payments company Proxama (LON:PROX) is to hook up with PrePay Solutions (PPS) to provide mobile contactless payment solutions to PPS's customer base.

PPS, which is jointly owned by Edenred, a world leader in pre-paid corporate services, and MasterCard, the credit card giant, will collaborate with the AIM-listed company to enable PPS's customers to make contactless payments via their mobile device, using something called Host Card Emulation (HCE) – a software representation of a smart card.

With the advent of HCE, many of the financial and operational barriers for mobile contactless payments have been removed, Proxama’s statement said.

Any brand, retailer or financial services company can now launch their own branded mobile contactless payment programmes with value added services such as mobile engagement and loyalty initiatives involving proximity marketing and voucher services, it added.

“By combining our technologies and platforms, PPS and Proxama are delivering a genuine end-to-end service. Adding the very best [that] pre-paid services can offer to our own solutions, creates a unique offering that provides our customers and financial organisations with the best possible experience. This collaboration with PPS marks an important step forward for mobile engagement and will certainly help drive mobile contactless payments uptake," declared Neil Garner, founder and chief executive officer (CEO) of Proxama.

Ray Brash, chairman and CEO of PPS, chipped in: "In this highly competitive sector, offering new ways to use our payment products is a real priority for us at PPS and as such adopting mobile as a vehicle is essential. Through this partnership, we have been able to take the best from our own portfolio and offer more value to our clients by taking our payment propositions to the mobile world with HCE through Proxama."

PPS services customers in 22 countries and has more than 80mln payment cards under management.