Geoffrey and all:
Seen this?
Mediasurface Bites the Bullet and Snaps Up SMB Vendor
Thu, 7 Apr 2005
7th April 2005, Newbury, UK: Mediasurface plc, the leading AIM listed content management provider, today announced the acquisition of Class-Act Bv, the Netherlands-based supplier of the Silverbullet content management system. The deal, for the intellectual property of the Silverbullet product and services of its authors, is worth 400,000 euros, made up of part cash and equity.
Silverbullet is a low-cost ASP solution with numerous customers and profitable revenue streams. The company reported revenues of 480,000 euros for the year ending December 04. Based on proven Microsoft technology including a SQL Server database and using .NET technology, Silverbullet allows small to medium-sized organisations to set up a website quickly, at a very low cost, taking advantage of predefined layouts and styles that can be tailored to reflect corporate branding and individual customers' preferences.
This deal allows Mediasurface to cover the full range of customers seeking content management solutions: from low-end to high-end, both through the Silverbullet product and Mediasurface Morello. It also offers Silverbullet customers continuity, enhanced support and infrastructure as well as a clear upgrade path said Stefan van der Horst, Class-Acts CEO.
Lawrence Flynn, CEO of Mediasurface said: This is a proven product in the SMB (Small and Medium Business) space and enables us to penetrate a new marketplace and expand geographically and be profit enhancing. The hosted route is one we have been contemplating for some time now. None of our competitors and no-one else at the high end has yet gone down this route to market. We are an innovative, progressive thinking company and have been first to market with many solutions this is just another example
He continued: There is no conflict of interest between our Morello product and Silverbullet. Cost is the issue that has in the past prevented SMBs from benefiting from reliable content management solutions from the big name vendors. A low priced SMB solution is not something we could have offered based on our current model.
Continued product development of Silverbullet is assured in line with the needs of the marketplace it addresses. Silverbullet, which is likely to be re-named in line with the Mediasurface brand, will be available as a rental solution only, whilst Mediasurface and Morello will only be offered as licensed products.
For full financial details of the deal, please click here (
http://www.londonstockexchange.com/LSECWS/IFSPages/MarketNewsPopup.aspx?id=982371&source=RNS)
Clementine