RNS Number:8453Z
Tadpole Technology PLC
17 June 2004


Tadpole Technology plc
June 17, 2004

Tadpole's Endeavors Technology Subsidiary Wins Microsoft Contract

Tadpole Technology plc today announces that its Endeavors Technology subsidiary
has won a contract from Microsoft. Endeavors' AppExpress applications on-demand
technology has been selected by Microsoft to stream trial versions of consumer
software products to customers. The initial value of the contract is based upon
customer usage of the software up to an amount of $100,000.

ends

For further information, please contact -

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This information is provided by RNS
The company news service from the London Stock Exchange

END
CNTEAXKKFEDLEFE

ML
Early enough!
MCI & MS, 2 contracys for a subsidiary that is probably a -ve on the whole share price when will the ,arket wake up and put a sensible value on the whole company.
Perhaps today?

You never know mate!

This is obviously just the start of things to come from MSFT.
It will depend if the Market see it that way, today.
Either way I can wait a week ot two more.

Express man! Well he has now had 3 out of 4. I wonder what come next?
Any thoughts>

M

Well well look EVO first to break ranks!
Does make you wonder whose side they are on.

M

"An interesting thing about the RNS is the $100k figure.
Clearly it is not an amount in excess of the turnover percentage that has caused the company to issue this as an RNS.
So, they must have grounds to believe that the deal is far more significant that the numbers attached might lead outsiders to believe..........and that, to me, leads to some very exciting possibilities. ;-)"


We now have
Autodesk
MCI
Wyse
MSFT

We are now in profit, I would say, without a shadow of a doubt.

M

Should be plenty of Press coverage over the weekend exciting
times for long term holders this time next year share price could be ??
my estimate 1.00 ++++++

odd reaction today

you would have thought any mention with MS is better than none!!!

if it is a success for MS you would also expect them to up the usage/payments in the future

no pleasing some poeple!!!

certainly 3 ETI contracts in two weeks suggests the traction is happening and that the big names are involved

I note the RNS does say "the initial value"

Alot of this news is all ready priced in you need contracts with big revenue coming in and more pr from tad itself which is not forth coming ,also now that its in the tech 100 the track funds are going to want some shares which they will want at this price or lower and evo seem to have a hidden agenda of their own but tad must be aware of that or else they would find another house broker ....dyor

DD - I have to agree with Biffa re price move today. A lot of news has been factored in short-term. Moreover, I think some recent investors, acting on the Express tip, expected more than just a 100k trial with MSFT. It will be interesting to see how the price moves next week after more of the short-termers have disappeared.

the problem is that it says "up to 100k". although an initial contract i believe it falls far short of what investors were hoping for.
on the plus side (as has been asked already ), WHY an RNS for such a small amount?

Hugh Pattinson on an alternative BB Replied to why an RNS? as: price sensitive information.

The name MSFT is price senstive. The $100k is hardly. But it's initial . The potential is nearer $10 million every year imo. That is certainly price sensitive.


Think of the potential implications. IF the trial works and Microsft move lots of products from CDs , what will their competitors do? Continue to sell CDs?

pachandl
It does not say it is a $100k trial.
MS are looking to the future and the way of selling software thats why they are using appsx on all their new products.

From Yahoo.co.uk


Short Term Commentary



The stock is taking a breath, although still in a strong bullish trend.

Medium Term Commentary



Medium term price trend for Tadpole Tech is still bullish this week. This stock overperforms the FTSE 100 INDEX by 47.84 %. Volatility has been increasing during last month.

Good post moneylender
I am just Reading shares mag and not even A slight mention of the mci deal.
Come on tim Freedom wake up.

ALL the best
pjjw

brokerline quoting 17.55 to sell 200k
Won't quote to buy 200k.

Explanation by NKB156


1. This is NOT a trial. MS have decided to use Appx TRIALWARE solution. So it is not a question of MS doing a pilot - they have signed a contract to use Appx - just like Autocad.

"Endeavors' AppExpress applications on-demand technology has been selected by Microsoft to stream trial versions of consumer software products to customers."

So MS have already decided this is the way forward.


2. The $100,000 is an initial contract

"The initial value of the contract is based upon customer usage of the software up to an amount of $100,000."

Assume its $0.5 per download - that gives MS 200,000 downloads. Once 200,000 downloads have been used up they will top-up again - maybe another $100,000 worth of downloads. Now MS could use up 200,000 downloads in a day or week?

3. MS not likely to abandon this - set up a portal, market the new service and then pull the plug? - I dont think so message would that send to their customers?

MS could have asked MCI to host the service - who knows.

4. The RNS has to be accurate - $100,000 is the initial contract. Over a year the vaue may well be in the millions -but they can't be sure so they can only publish what they are certain about.

So there we have it - MS is another customer. Once their service is lunched a few months later they'll top-up their download ability - more $ for TAD

As for price reaction - people don't understand the magnitude of this deal, get confude with trial and trialware, they are confused with what $100,000 really means etc etc. Give it time and the news will sink in.


Think it answers most questions

M

Yuff - apologies if I misled anyone. "100k trial" was just short-hand. Moneylender, although the potential is fantastic, I am not absolutely certain what you are saying - probably my fault. If the "contract" offers the potential for much higher income, why bother to set an upper limit of 100k. Pt 4 of your last post seems misleading: "The RNS has to be accurate - $100,000 is the initial contract. Over a year the vaue may well be in the millions -but they can't be sure so they can only publish what they are certain about." If they are not sure, then why state any figure. The answer must surely be that as 100k is daily pocket-money expenses for just one director of MSFT, if they are not happy with the outcome then they will pull the portal/plug. There are thousands of websites that offer free trail software for short periods of time -provided there are the normal discliamers regarding absence of long-term MSFT support there is nothing wrong in dropping Tad after a few weeks. I hope that Tad succeeds - I have a lot riding on it - but I do not share your current level of optimism.

pachandl
MSFT's is the trialware not tad.

pachandl

First of all the above post is not mine, it was written by NKB off another bb.
However, i think what he says is fairly close to the mark.
We have a contract to supply MS trialware downloads, ours is a contract it is not a trial, or thats the way I read it.
Why put a max figure? Apparently this is common practice in the IT world, but as my background is cars i have to take others word for that. But it would make sense otherwise they would have to declare our percentage of any download cost, and I am sure this would be commercially VERY sensitive and a no go area.

I hope this helps but i like you do not yet have the full facts, but i am sure
it will help the long term future of Tadpole.

M