ITV must now be a bargain. The current team clearly are an issue but you'd think the big American companies would recognise the bargain.

The yield is also high and can be reinvested. That really does limit the down side. You can even win here if it drops further!

yeeeeeeeeeeeeeeeeeeeeeeeeeeehaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa...

city likes this - kerrrrrrrrrrrrrchinnnnnnnnnnnnnnnnggggggggggggggggggggggggggg

Good progress in rebuilding the ITV senior team and delivery on the first phase of the Transformation Plan

- Total external revenues up 10% to 2,064m (2009: 1,879m)

- ITV has outperformed the television advertising market by 1% up 16%

- EBITA before exceptional items has doubled to 408m (2009: 202m) driven by the strong recovery in the advertising market and

the continued focus on reducing costs

- Adjusted earnings per share increased to 6.4p (2009: 1.8p)

- Net debt has reduced significantly to 188m (2009: 612m) providing a sound financial platform for the future

- ITV Studios profits have declined to 81m (2009: 91m) - emphasising the need for creative renewal already identified

- ITV Family advertising revenues are expected to be up by 12% in Q1 but comparatives become increasingly tough from Q2 onwards

- The Board intends to restore the payment of a dividend at the interim results in July 2011

Likely to join the FTSE100 in the next reshuffle.

ftse100 is an expectation rather than a hope - looking fwd to tomorrow - city happy would expect more here rather than a retrace

ITV BarCap: reiterated overweight, tp raised to 115 from 90
ITV Citigroup: buy, tp raised to 125 from 100
ITV Credit Suisse: outperform, tp raised to 110 from 100
ITV Deutsche: reiterated hold, tp raised to 88 from 74
ITV Goldman: reiterated conviction buy, tp raised to 121 from 111
ITV RBS: reiterated buy, tp raised to 125 from 115
ITV UBS: reiterated buy, tp raised to 115 from 100

Gone short here from a technical
point of view the MACD is showing
negative divergence.

It's looking interesting again!

From last results.....

We remain cautious on the outlook for 2012 - quarterly revenue trends are likely to follow a different pattern to 2011 with tough comparatives continuing into the first quarter before easing from the second quarter onwards, helped by Euro 2012.

Bought in here on the spreads (Mar contract) @ 95.2 on 20/11, creeping up, stop to entry.

Stop to 100.2 to lock in + 5

Stop to 102.2 to lock in + 7

Been over five years since sp been this high.

Panmure Gordon has said (Kiss of death :O) it foresees 'material upside' for terrestial broadcaster ITV in the New Year, as it reiterated it's buy rating and 140p target price.

Edit to the above. Just noticed Alphavalue downgraded the broadcaster from add to reduce. Find it amazing that anyone takes a blind bit of notice to any broker, clueless doesn't cover it :O)

Stop to 105.2 to lock in + 10

Morgan Stanley Overweight 109.90 108.70 85.00 120.00 Upgrades

Stop to 110.2 to lock in + 15

Target 120.0 (limit)

Target hit this am 120.0 (Limit) out for now + 24.8

ITV going Ex.divi this week paying a rather nice 5.8p in total, Anyone thinking of taking advantage in any way?

My target is still 140.0

Not sure it will get there this week, worth a punt long term imo, dyor.

No divi play for me this time.