This sports wear fashion retailer looks like it could be set for a recovery having had a solid Christmas and maintained trading strength through into the new Year.

Its long term chart is showing signs of an uptrend channel developing and the sp as crossed the 10 and 30 day moving averages..



Trader Chart



Last Trading Statements..

Xmas Statement

http://www.investegate.co.uk/Article.aspx?id=200901090700073733L

January Trading Statement

http://www.investegate.co.uk/Article.aspx?id=200902040700127485M

Fundies..

INVESTMENT RATIOS
2008 (A) 2009 (E) 2010 (E)
EBITDA 55.35m 63.30m 65.30m
EBIT 43.13m 47.48m 48.90m
Dividend Yield 2.68% 3.63% 3.99%
Dividend Cover 9.07x 7.17x 6.88x
PER 4.12x 3.85x 3.64x
PEG 0.06f 0.55f 0.66f
Net Asset Value PS 83.41p p p

Trades on a forward P/E of less than 4 for 2010.

Nothings guranteed but this looks like a forerunner in green shoot recovery for fashion sports clothing retail.

Beta 0.2

DYOR

JD. JD SPORTS FASHION on a P/E of just 4.91 way way too cheap. Uprating must come over the next year given the excelence of the the retail offering.

JD SPORTS FASHION SHARE PRICE INFORMATION

Name JD Sports Fashion Epic JD.
Sector General Retailers ISIN GB00BMNQZP86
Activites JD Sports Fashion plc's (formerly John David Sports plc) principal activity is the retail and distribution of sport and athletic inspired fashion, footwear, apparel and accessories. The Group's principal fascias are: JD Sports, Size?, Scotts, Bank and Chausport. Index FTSE 250

Latest Share Price (p) 430.55 Net Gearing (%) 41.69
Market Cap (£m) 197.32 Gross Gearing (%) 54.50
Shares in issue (m) 48.66 Debt Ratio 13.09
P/E Ratio 4.91 Debt-to-Equity Ratio 0.13
Divs per share (p) 27.10 Assets / Equity Ratio 2.20
Dividend Yield (%) 6.68 Price to book value 0.72
Dividend Cover 3.03 ROCE 0.11
Earning per share (p) 82.52 EPS Growth (%) 3.53
52-week high / low (p) 1,825.00 / 360.00 DPS Growth (%) 3.04

JD SPORTS FASHION BROKER VIEWS

Date Broker Recommendation Price Old target price New target price Notes
17 Sep Investec Buy 430.55 475.00 475.00 Reiterates
17 Sep N+1 Singer Buy 430.55 500.00 500.00 Reiterates
17 Sep Cantor Fitzgerald Buy 430.55 500.00 500.00 Reiterates

JD. Citywire Comment...


JD Sports doubles profits
Retailer JD Sports (JD) has exceeded expectations with a 100% increase in first-half profits before tax.

Investec analyst Kate Calvert retained a ‘buy’ recommendation and a target price of 475p following its H1 results. Shares were trading at 408p yesterday.

‘Good numbers were expected post its Q1 trading update, but a 100% increase in H1 profits before tax results has exceeded expectations,’ she said.

‘This has been driven by sport, which has had another strong footwear performance, and progress in Europe. Valuation on our upgraded full year forecast – 3% increase – looks undemanding given the untapped UK growth potential, building momentum in its profitable European business as scale increases, and the ability to reduce £15 million of outdoor and fashion forecast losses over time.’

19 Sep 2014 JD Sports Fashion... JD. Cantor Fitzgerald Buy 0.00 433.30 500.00 500.00 Reiterates

SP TARGET 500p