January trading update was very good,helped by opening new stores in Australia(Melbourne) and Malaysia (Kuala Lupa) plus stores in Hong Kong and Singapore. Trading update due again on April 14th,price is looking fairly good now, and i would expect April's update to increase the price again. As always dyor.

a thumping clunk today

..Burberry continues expansion as menswear boosts sales

By Andrew Trotman | Telegraph
Burberry has continued its aggressive expansion plan as men's clothing and price rises boosted sales.

The fashion retailer, famous for its red, black and camel-coloured check design, opened six large stores in the "challenging" three months to June 30, as it looks to tourists and wealthy residents in major cities to drive profits.

In a trading update , Burberry revealed that total revenues rose to £408m in the quarter from £367m in the same period the year before.

Retail sales - which make up the majority of the group's revenues - grew to £280m from £245m, helped by the strong performance of its menswear range. Non-clothing items also sold well.

Burberry said there was a "further increase in average selling prices, driven by product innovation".

"With continued brand momentum, Burberry has delivered a robust first quarter," said Angela Ahrendts, chief executive. "Revenue was up 11pc against a more challenging external environment. Sales in retail, now about 70pc of the business, increased by 14pc, with initiatives to elevate brand equity balanced by improved store productivity and new space."

With Ms Ahrendts previously stating that she is focusing on "25 Londons" around the world, Burberry's success in global major cities was apparent. Double-digit growth in China led strong performances in the UK, France and Germany. However, growth in Italy and Korea remained weaker.

Six (SNP: ^SIXY - news) new large stores began trading in the quarter, including the company's fourth store in Brazil and Russell Street in Hong Kong. Burberry closed two shops, leaving the company with 196 retail outlets.

Ms Ahrendts is planning a 12pc to 14pc increase in retail space in the financial year, "with a shift from smaller to larger format stores". Two large flagship stores in London and Chicago are due to reopen later this year.

Underlying wholesale revenue in the quarter rose 9pc. Total (Other OTC: TTFNF.PK - news) underlying licensing sales - when it allows third parties to use its branding and designs to make their own products - fell 5pc, as Japanese non-clothing income dropped. In April, Burberry insisted its Japanese licence holder stop selling socks covered in the distinctive beige and red check.

Burberry shares fell 5.4pc to £12.15 in early trading

i suspect the sell-off was overdone ..... may take a peek tomorrow

This stock has amazed me, along with asos.

it's not a stock i have ever really followed, though i know the top end has generally fared much better than high street ...... if i buy, it will be as a view to trade

Dont get your fingers burnt. :-)) To risky for me.

Another retailer impressing with a new opening is Burberry (LON:BRBY) after its new flagship Regent Street store wowed Seymour Pierce analysts.

“Management has raised the bar yet again, we believe, reinforcing its position at the leading edge of retail and fashion,” said the broker’s retail analyst Kate Calvert.

She reiterated her ‘buy’ rating and 1,700 pence target price for the luxury fashion brand.

Second Quarter Retail Sales

In advance of an active investor relations programme during the rest of September, and given a more challenging external environment for the sector, Burberry today announces retail sales for the second quarter to date.

Against strong comparatives last year, retail sales growth at constant exchange rates was 6% in the 10 weeks to 8 September 2012. Of this, new space contributed 6% while comparable store sales were unchanged year-on-year, with a deceleration in recent weeks. Ahead of the key retail trading period in the second half, Burberry currently expects adjusted profit before tax for the twelve months to 31 March 2013 to be around the lower end of market expectations.


Angela Ahrendts, Chief Executive Officer, commented:

"As we stated in July, the external environment is becoming more challenging. In this context, second quarter retail sales growth has slowed against historically high comparatives. Given this background, we are tightly managing discretionary costs and taking appropriate actions to protect short term profitability, while continuing to execute on our proven five key strategies."

Wednesday November 7 =

• Luxury fashion brand Burberry appears to have steadied the ship after its shock profits warning in September. Interim results this week should prove that, with investors keen to hear from chief executive Angela Ahrendts on the economic outlook for China, the UK, and US.

Burberry third-quarter revenue up 9 percent

LONDON | Tue Jan 15, 2013 7:13am GMT

(Reuters) - British luxury brand Burberry posted a 9 percent rise in third-quarter underlying revenue as its wealthiest shoppers continued to spend even though some of its more aspirational consumers were impacted by faltering economies.

The 157-year-old seller of raincoats and leather goods, known for its camel, red and black check pattern, said on Tuesday it made 613 million pounds of revenues in the three months to December 31.

That compared with analysts' average forecast of 602 million pounds, according to a company poll, and 574 million pounds in the same period last year.

Full year profits from Burberry fell 10%, at the bottom of analysts' range of estimates, as the fahion retailer announced £100m of cost savings to help it cope with the "challenging" environment. Chief creative and chief executive officer Christopher Bailey said: "We continue to see significant opportunities ahead of us and have put ambitious plans in place to increase future revenue, enhance productivity and create a more efficient organisation."

Good bounce this morn, something afoot?