A buy at 612.5p
The shares, over a five year period, have traded between (roughly speaking) 500p and 700p plus. Last seen the WPP ordinary shares stood at 612.5. On a ten year view they have been as high as 850p. So on the face of it, the share price seems towards the bottom of that historical trend. Moreover, the shares look as though they may have moved out of the recent short term down trend that held sway the whole of last year to sometime last September, when the share price indicated a new trend and extended market support for this equity. But this is not a 'technical' argument. So what about the fundamentals that explain that change in?
...But the basic point is that WPP is an internationally diversified British company plugged into the cycle of economic prosperity form which it in part benefits by its operational gearing when things improve...
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