ITV must now be a bargain. The current team clearly are an issue but you'd think the big American companies would recognise the bargain.

The yield is also high and can be reinvested. That really does limit the down side. You can even win here if it drops further!

ITV is going nowhere, even Cadbury has pulled the Corrie sponsorship. Well said above by 'confidant' "Why buy ? There used to be 3 tv channels free to air, then 4, then 5 now 30 odd, including Film4 and 6 or so BBC channels - with no ads and therefore competitive advantage, There are more exciting and better options."

2007,8,9 will see a string of quality new US drama that overtakes even the most established UK soaps. The trend is moving from soap operas to drama and advertisers know it.

ofcom is a disgrace it takes them months to do a simple job , if they where in the private sector they would be out of a job.

well the oft is now taking the piss, it is blatant abuse of the market ,

well the oft is now taking the piss, it is blatant abuse of the market ,

well not alot of comment about ITV on am. However I picked ITV as a long term winner in my SIPP and we are starting to see some good upward movement. It is the ITV program library that I think is worth alot of money and I see no reason why this share shouldn't continue upwards.
DYOR etc
Di

I also hold these shares and purchased over 1 year ago around current levels. I think we are awaiting a decision as to the BskyB stake. If they have to divest their stake, takeover speculation will probably ensue. However, I think the market hopes the new ceo will work his magic. I agree the library must be valuable.

take over potential!!

Help!

What do I do now. Are the shares about to barn storm towards 1.50 as takeover speculation builds. Sky don't want an investigation and so they are very likely to sell before one begins.

I have a few and am partly tempted by profit but, the greed monster says buy into strength. The fun is yet to begin!

Any thhoughts?

JRM- The commission"s enquiry is expected to take about 6 months and I dont think BskyB will be in any hurry to sell. Don"t forget they paid 135p for their stock and will not wish to get complete egg on their face. By then the new ceo will want to be able to give a more positive outlook and is working hard to do so (witness the latest football deals he has done) If NTL/Vigin outfit finds itself in a position to make a bid again, I think they will have to offer 140+. If BskyB are able to retain their stake ,I think ITV is good for recovery at the current 119p level.For myself, I am retaining my shares. If my memory serves me correctly, Fidelity stated that it was their intention to buy further shares in the future despite their sale at a substantial premium to the market to BskyB. That seems a bullish guide to me.

Keep buying, who knows who might come in for them?

well my investment at 113p is looking very happy with ITV

Good, can see 130 in very near future, problem is it's heavily traded so it needs some news to keep bumping it up, but am hopeful too.

Today's interesting with everybody hoping Sky will say something.

The inquiry won't start until 28th May so plenty of time for somebody to ease the stake from Sky.

I STILL FEEL 1.50 IS POSSIBLE, BUT IT IS SUNNY TODAY!!!!!!!

13.5 million -Buy!
Has just slipped through

yet another good day for ITV :-)

We've tested the lows -Higher again and the AGM is next week.

Happy Days!

ITV PLC
09 May 2007



May 8, 2007

For immediate release


ITV PLC ACQUIRES CONTROLLING STAKE IN
JAFFE/BRAUNSTEIN ENTERTAINMENT LLC


ITV plc today announced that it has bought a controlling 51% stake in a new
entity, Jaffe/Braunstein Entertainment LLC, created in partnership with Jaffe
Braunstein Films LLC, a producer of scripted telefilms and mini-series based in
Los Angeles. The stake was acquired for a cash sum of $5.8 million (2.9
million) from Howard Braunstein, and Michael Jaffe who, between them, will
retain a 49% stake in the new entity.

ITV plc's stake will be managed through Granada America, the U.S. based
production entity of ITV plc. In addition to developing and producing new
original programming, the new partnership will focus on remaking titles from the
extensive ITV film and television library.

David Gyngell, Chief Executive Officer of Granada America said: 'Jaffe/
Braunstein Films is the class leader in the long form production business with a
successful track record spanning more than two decades. Our investment into, and
partnership with, Howard and Michael means we can combine forces in what is an
already extremely competitive market. As part of our overall growth strategy,
this deal is a signal that Granada America is serious about building its
presence in scripted television in US.'


Ends.


Notes to Editors:


Granada America

Programming from Granada America that has been produced, aired or scheduled to
air in US totals more than 200 hours including movies for television, drama,
nature and non-scripted.


Howard Braunstein and Michael Jaffe

Mr. Jaffe and Mr. Braunstein are among the most prolific long form producers
over the past several decades. Their credits include Elvis, the Emmy nominated
mini-series and Golden Globe winner for Jonathan Rhys-Meyers as the rock-n-roll
legend; the 10.5 earthquake mini-series and its sequel; First Do No Harm
starring Meryl Streep; Ice Bound, starring Susan Sarandon; Rodgers &
Hammerstein's South Pacific, starring Glenn Close; as well as The Rosa Parks
Story, which won the NAACP Image Award for outstanding television movie or
dramatic special and which earned Angela Bassett an Emmy(R) nomination. Mr.
Jaffe and Mr. Braunstein also produced the A&E series 100 Centre Street,
starring Alan Arkin and executive-produced by Sidney Lumet, and Nero Wolfe,
starring Timothy Hutton.


Note the second paragraph comment about the library re intention to produce remakes thus extracting value.

Well its the library which I think could really change ITV's fortunes. I must admit to getting abit worried this morning though but at least a good turnaround this afternoon.
Di

Dynamite- The market generally is a little unsettled with interest rates on the rise but, I believe in the saying that there is not a stock market but, a market of stocks. Trying to calculate short term moves is difficult, but like you I think there is some good value in this one, if given a chance. There are many large interested parties around this one for this not to be the case.

Virgin would love to get their hands on itv, so would alot of others, the content/programming and ip that itv has is probably worth a lot of money to the right predator, I think 200p is not unreasonable for itv and it could be worth a whole lot more especially if they turn predator, then that would be something!