Cineworld hopes watching Tolkien-blockbusters is Hobbit-forming
By John Harrington October 22 2013, 9:59am
This summer saw a larger proportion of family films; good for popcorn sales but not so good for full-price ticket sales.This summer saw a larger proportion of family films; good for popcorn sales but not so good for full-price ticket sales.
The assimilation of art-house chain Picturehouse into the Cineworld (LON:CINE) portfolio gave a boost to the group’s revenues over summer and early autumn.
In the 16 weeks to 17 October, the group’s total revenues rose 11.0% year-on-year on a pro-forma basis (i.e. assuming Picturehouse had been part of the group a year earlier), with box office takings up 8.1% and retail revenues – popcorn, ice creams and the like – up 12.1%.
The group’s core Cineworld chain saw revenues rise 1.7% from a year earlier, with box office sales up 1.4% and retail revenues up 1.1%. That performance was not bad considering the weather was not helpful during July and August, but it is also worth noting that in a large part of the period a year earlier a lot of Britons were eschewing the cinema to stay at home and watch the Olympics.
Cineworld said the proportion of family films in the schedule was higher this year, which means that, though admissions were up 2.3%, the growth in takings was lower because kids don’t pay full price for tickets.
The Picturehouse chain, which specialises in independent and foreign language films, saw pro-forma revenues surge 30.6%. Even the art-house crowd likes a snack while watching a film, apparently, as retail revenue growth at 17.3% outstripped a 12.3% rise in box office takings.
Picturehouse saw a 19.5% year-on-year decline in “other income” (such as advertising) but the group as a whole saw a 43.8% increase on this measure. Cineworld said Picturehouse’s decline in other income was due to the timing of film distribution income.
Though it went up against fairly soft comparatives over the summer period, the company will be hard pressed in the final quarter to match last year’s performance, when the James Bond “Skyfall” film did boffo business at the box office.
Cineworld is pinning its hopes on a “promising" line-up that includes "Thor: The Dark World", "Hunger Games: Catching Fire" and "The Hobbit: The Desolation of Smaug". No sequel is complete with a colon in the title: apparently ...
With this in mind, the company said it expects full-year results to be broadly in line with market expectations.
City firm Investec, which rates the shares a ‘buy’, said it looks as if strong first half (1H) trading continued into the third quarter, but it has shaved its fourth quarter forecasts a little, “to allow more certainty on delivery”.
“Our above consensus EBITDA [underlying earnings] £76mln felt justified at 1H given strong performance, but tougher 3Q industry trading implies 4Q has limited margin for error despite CINE strength/outperformance. We move FY13E EBITDA to £74mln (£76mln) - adj EPS [adjusted earnings per share] is c. -3% to 22.2p (22.9p). FY14E falls similarly to 24.3p (25p),” the Investec team revealed.
Shares in Cineworld were barely changed at 388.5p in mid-morning trading.