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British American Tobacco acquires Dryft Sciences' modern oral business
StockMarketWire.com
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Tobacco giant British American Tobacco said its US business had acquired the nicotine pouch product assets of Dryft Sciences, a US-based modern oral nicotine product company.
The acquired products would be sold under the companys global modern oral nicotine brand, VELO, boosting its offering from 4 to 28 product variants.
'The addition of Dryft to our US Velo brand is a major step forward, further enhancing our successful vaping and oral portfolio,' the company said in a note.
Story provided by StockMarketWire.com
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