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Guild Esports PLC on Thursday said that its Guild Studios division has generated over $1.1 million in revenue, with a partnership with Sky Broadband helping to push it over the line. The gaming-focused media business, backed by ex-footballer David Beckham, announced that its production and creation division had reached the milestone less than a year following its launch in February. This was achieved after Guild Studios was named the ‘official activation partner’ of Sky Broadband’s 2024 gaming plan. As part of the deal, Guild will provide ‘production and design work, creative work and project management’. The company has previously delivered activations for Sky Broadband, as well as brands including Samsung UK and Coca-Cola Co. According to Guild, this new mandate ‘will complement and build on Sky’s position as official premier partner of Guild Esports’. Chief Executive Officer Jasmine Skee commented: ‘Since first signing Sky as our official premier partner in September 2022, our relationship has continued to flourish. Brought together by our shared commitment to women in gaming and esports excellence, we’re delighted to be working more closely with Sky in 2024 and beyond.’ Guild Esports shares were down 0.5% at 0.75 pence each in London on Thursday afternoon. Copyright 2023 Alliance News Ltd. All Rights Reserved.
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