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IN BRIEF: Tasty targets ‘smarter’ marketing as laments headwinds

ALN

Tasty PLC - London-based casual dining restaurant operator - Expects to report total sales from the restructured estate of £36.6 million for 2024, down 22% from £46.9 million in 2023. Adjusted earnings before interest, tax, depreciation and amortisation are expected to have fallen 14% to £3.8 million in 2024 from £4.4 million in 2023. The company notes significant ongoing headwinds in the casual dining sector, as consumer confidence and discretionary spending falls. ‘These pressures have been compounded by the UK government’s October 2024 budget, which introduced an increase in employers’ national insurance contributions and a reduction in the secondary threshold effective from April 2025,’ it highlights.

Tasty says: ‘The company’s plans to counter the economic headwinds include launching a new electronic point of sale system and loyalty platform to leverage off its approximate 1.5 million customer database to allow smarter, more targeted marketing.’ It added that it is confident in its ability to overcome the current challenges, while remaining cautious in the current climate.

Current stock price: 0.95 pence each, up 5.6% on Friday morning in London

12-month change: down 17%

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