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Moonpig Group PLC on Friday said it has launched a new share buyback programme of up to £30 million to return excess capital to shareholders and reduce its share capital. The London-based online greeting cards and gifting platform said the buyback will run until April 30, 2026, or until the company decides to end it earlier. Moonpig shares were up 0.5% at 207.00 pence in London on Friday morning, for a total market capitalisation of £662.3 million. Moonpig said it will only carry out repurchases when it considers them earnings-enhancing and when they utilise excess capital. The programme is being executed by RBC Europe Ltd. The company noted that the repurchase will be conducted under the authority granted at its 2025 annual general meeting, which allows it to buy back up to 33.0 million shares. As of Thursday, 29.1 million shares remain available under that authority. In addition, Moonpig said its employee benefit trust has purchased 1.9 million shares for £4.0 million, excluding costs. Copyright 2025 Alliance News Ltd. All Rights Reserved.
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