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Public relations agency Pathos Communications Ltd on Tuesday shared plans for an initial public offering on AIM later this month. The UK-incorporated firm expects admission to the junior trading venue in mid-December. It is yet to provide pricing details or an expected market capitalisation. Pathos was founded in 2019. It set up an operational hub in the United Arab Emirates in 2021, redomiciling to Dubai’s special economic zone in 2024, though it still has a London office. The agency’s main clients are small to medium-sized businesses, for which it aims ‘to democratise access to premium media outlets’. Pathos positions itself as ‘technology-enabled’, noting its use of AI ‘to generate ideas, undertake market research and create news articles with limited human input required to generate highly efficient outputs.’ The company’s founder and proposed chief executive is British journalist Omdar Hamdi. Prior to admission, the firm’s total share capital amounts to 50 million shares, held by David Larkin, Daniel Fletcher and Andrew Cheetham, as trustees of the Festina Lente Trust, of which Hamdi is a beneficiary. Strand Hanson Ltd is acting as nominated advisor for the IPO, while Cavendish Capital Markets Ltd serves as broker. Copyright 2025 Alliance News Ltd. All Rights Reserved.
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