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AO World PLC on Friday said its economics strategy and membership model ‘continues to deliver results’. The Manchester, England-based online electricals seller expects profit in line with previously upgraded guidance, ‘despite material cost headwinds’. Adjusted pretax profit for the year to March 31 is expected to rise around 15% to the top end of a £45 million to £50 million range, from £43.5 million the year prior. Revenue growth is expected to be 11%. All-in-all, it shows profit is ‘growing quicker than sales’, despite AO World seeing ‘material cost headwinds’. ‘The group had hedging arrangements in place in advance of recent geopolitical developments, covering approximately 80% of forecast fuel usage and 100% of electricity usage which cover the full FY27 trading period,’ it added. Founder & Chief Executive John Roberts said: ‘Our shared economics strategy and membership model, built on the foundations of brilliant retail basics, continues to deliver results. We continue to build momentum and all key metrics continue to improve, with an exciting pipeline of new initiatives ahead.’ AO World will publish annual results on June 17. AO World shares rose 8.3% to 96.20 pence each on Friday morning in London. Copyright 2026 Alliance News Ltd. All Rights Reserved.
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