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A tip i gave recently PURE has today released news of a very substantial contract, so well worth starting up a thread as this has the making of a potential
mulibagger?
http://www.purecircle.com

RNS Number : 3742A
PureCircle Limited
31 July 2008


PURECIRCLE LIMITED

('PureCircle' or 'the Company')

MAJOR CONTRACTS WITH PEPSICO AND WHOLE EARTH

TO SUPPLY REBAUDIOSIDE-A (REB-A*) AND EXCLUSIVE LICENSE TO MARKET REB-A UNDER THE PureVia BRAND

PEPSICO AND WHOLE EARTH INTRODUCE ALL-NATURAL, ZERO-CALORIE SWEETENER WITH PURECIRCLE-SOURCED REB-A

The Board of PureCircle announces that it has signed substantial, long-term contracts with PepsiCo and Whole Earth Sweetener Company for the supply of high purity Reb-A for use in beverages and tabletop sweeteners worldwide under the PureVia brand. In addition, PepsiCo and Whole Earth will grant PureCircle an exclusive license to market Reb-A under the PureVia brand in certain categories. PureCircle will be entitled to all profits (including sub-licensing fees) related to this exclusive licensing agreement.

PureCircle will continue to be free to sell the non-branded ingredient to all customers across all categories and geographies.

The announcement, from PepsiCo and Whole Earth Sweetener Company, states that PureVia will debut in a new nutritionally-enhanced PepsiCo beverage called 'SoBe Life,' to be launched in Latin America, starting with Peru. PureViaTM will be available initially in three SoBe Life flavour blends: Tropical-Pomegranate, Strawberry-Kiwi and Orange-Tangerine.

Meanwhile, PureVia tabletop sweetener will launch in the United States this autumn, before expanding into drink and food products around the world.

Commenting on the contract award, Magomet Malsagov, Managing Director of PureCircle, said:

'PureCircle has worked extremely hard to build a capability which can support leading food and beverage manufacturers, such as PepsiCo and Whole Earth, in bringing natural, healthy products to consumers on a worldwide basis. These contracts are an important sign of confidence in PureCircle's capabilities to deliver high quality, consistently-pure Reb-A. We look forward to further developments in this exciting market, which we believe will herald a new era in natural sweetening and engender higher expectations on product taste and delivery among consumers.'

cyril

http://www.investegate.co.uk/Article.aspx?id=2009030407001226930

I told you to buy @140p cynic why you no listen you need a good kicking..lol.

i certainly did buy into PURE at the very beginning of the year, perhaps when you told me to, and took the profit at around 185/190 from memory just a few days later (see my post of 2/1/09) and have not bought since

well done for buying cynic just have to wait and see where this one is going.

my guess is nowhere tomorrow ..... in fact have just opened a short on Dow which i may well hold o'night

behaved myself and closed out for a nice little profit made in just 20 minutes or so .... could have been double, but good enough!

I too sold out yesterday - looking at it now my belief is that may have been one day too early, but in any event am expecting a general pull back over the next few weeks.

I'll certainly revisit this then.

Light as a feather
stiff as a board.

market hs certainly ben stronger this morning than i expected, and PURE seems to have broken that stern resistance ..... provided the markets now hold steady, then arguably worth a modest dabble on chart basis

I have decided to sell reluctantly.

mitzy;A good time to take your profit y/e tax, 30 day rule applies.
cyril

MoneyAM
"Natural sweetener producer PureCircle says the $32m expansion of its extraction plant complex in Jiangxi province, south eastern China, has been completed on schedule.

The group also says doubling of Reb A refining capacity to 2,000 tonnes at its Malaysian refinery is expected to be completed on time by the end of 2009.

The Jiangxi upgrade programme ensures it continues to be the world's largest stevia extract factory, says PureCircle. "

Good morning Harry and all, another brick in the wall. Had trouble this am getting into the site, only just connected.
cyril

From FTWeekend 12th July:
"It is amazing what happens when the market gets the wrong end of the stick. Purecircle, the malaysian company, put out a trading update on wednesday that most chief executives would die for! Sales up 85%, annual profits to quintuple & talks in progress with more than 100 food & beverage brands following the approval of the product by the US FDA. Bear in mind the company has already secured PepsiCo & Cargill (Coke) as anchor customers. but the shares fell 17% because the statement reported sales of 264 tonnes of REB A, below matket expectations of 350 tonnes. Then on thursday, Liberum Capital published research in to the company, which raised $50m at 170p a share when it joined AIM in december 2007, valuing each share at 410p. The shares responded by rising 29% to 210p on thursday & closed yesterday 222.5p "

shareprice short (and sweet if one had done so) since May with no comment on here since July 2009-is there an alternative thread?

Nope, just that the sp has run it's course and the party is over. Worth watching, imo, for the end of the downtrend, but looks like 100p is the very last support level. EK has been short for a while now.

chairman buy-40k@131.75 declared 29/10/10-share price still slipping

Good call by EK

On the turn? EK out or fingers starting to tingle?

Liberum Capital Hold 0.00 637.50 600.00 600.00 Downgrades

Interims 19th March.

Big article in todays paper.