Not the most exciting share, but with safeway conversion now complete (and how much better the old safeway stores are now) the shares should start to come back. Already started a nice rise from a recent low. Costs for conversions will still hold the price back but when that is out of the way, should be be nice. 190p

I've noticed similar things in my local Morrison - the fish offers have certainly improved, as have the mix and match on packaged veg - baby sweet corn, mange tout etc.

Also the 'management' have been much more in evidence.

Morrisons sales tumble even further than expected

By Ian Lyall

November 06 2014, 7:58am
It may take a while for the CEO's initiatives to boost the sales line.
It may take a while for the CEO's initiatives to boost the sales line.


The performance of Bradford-based grocer Morrions (LONB:MRW) was every bit as bad as expected – possibly worse.

Squeezed by the discounters Aldi and Lidl, as well as its usual adversaries, Asda, Tesco and Sainsbury, the group posted a 6.3% decline in underlying sales for the quarter to November 2.

This was slightly worse than the 5.9% predicted by City analysts, who will have trouble picking the positives from this morning’s statement.

Chief executive Dalton Philips said one of its key indicators – items per basket – had improved. However Morrisons still reported a 2.4% year on year decline.

The supermarkets boss admitted it may take some time for the initiatives such as its trumpeted £1bn of price cuts to fully benefit its sales performance.

After March’s catastrophic profit warning, the market is bracing itself for radically lower profits.

Today Morrisons narrowed the range of what to expect as it said underlying pre-tax profits would be £335-£365mln from previous guidance of £325-£375mln. That’s less than half the £785mln it made last financial year.

Philips told investors: "Morrisons is meeting the challenges created by a period of intense industry competition and structural change with quick and decisive action.

“I am encouraged by the further progress we have made, especially on a number of key operational measures, cash flow and costs.”

Thinking this is a good recovery stock. Home Delivery getting bigger and bigger.

Schroders > 5%

Morrisons pilots its first standalone halal meat counter

http://www.thegrocer.co.uk/fmcg/fresh/morrisons-pilots-its-first-standalone-halal-meat-counter/373980.article?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=rss

WHAT!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

I wont be shopping at Morrisons anymore.

It's a corker eh gf?

Have you two got access to the Grocer?

No.

In that case how can you both make comment if you have not read the content?

Stan.

The article was open yesterday, and I read the content.

A short filler type article, little info available as to where and when, or the thinking behind it.


They are probably regretting it already, hence the article is now closed.

Oh right, thanks Max.

More on the Morrisons ... cat out of the bag stuff, nicked from afn courtesy of Johnwise.




"This morning I have found out from one of our Members that some MORRISONS Branches are selling LAMB Meat Code 6057"

This 6057 Meat Code means that the meat is from Randall Parker Foods, Andover… A HALAL CERTIFIED SLAUGHTERHOUSE & CUTTING PLANT!

WHY are Morrisons selling meat from a Halal Slaughterhouse & a Halal Cutting Plant???

http://www.boycotthalal.com/two-causes-for-concern-regarding-morrisons/

Little cheer for Morrisons as Tesco slows sales slump

http://www.proactiveinvestors.co.uk/companies/news/75466/little-cheer-for-morrisons-as-tesco-slows-sales-slump-75466.html

Trading statement 08 Jan 15 Morrison (Wm) Supermarkets PLC [MRW]

why not sell halal meat?

Interesting to see how their price match with Aldi and the likes is going. Interesting to see how this will be maintained. :-)) Could just become a very costly exercise for Morrisons.

Morrissons in the firing line: Dramatic slump in Christmas sales to heap further pressure on grocer's boss Dalton Philips




http://www.thisismoney.co.uk/money/markets/article-2903965/Morrissons-firing-line-Dramatic-slump-Christmas-sales-heap-pressure-grocer-s-boss-Dalton-Philips.html

Morrisons set for revival despite a lean Christmas

SUPERMARKET giant Morrisons is expected to report lacklustre Christmas trading figures this week.


The big four supermarkets are being threatened by discount giants Lidl and Aldi

http://www.express.co.uk/finance/city/551283/Morrisons-revival-despite-lean-Christmas

Lidl has Christmas cracker with year-on-year sales rising by more than 20 per cent

LIDL has notched up its most successful Christmas on record, with year-on-year sales rising by more than 20 per cent.


http://www.express.co.uk/finance/city/550106/Lidl-s-Christmas-sales-best-on-record-with-year-on-year-sales-rising