ASOS have dropped quite significantly in the past week for no particular reason and I view this as the perfect opportunity to invest as I can see them bouncing right back up to the 5.50p mark in the next 2-3 weeks. STRONG BUY!!

chuckle chuckle ....... so now my silly little position is showing a modest profit ...... perhaps from little acorns etc :-)

Just a little argument position for a moment thanks to fluctuations, not real position, dont be silly.

just reading about this poor 'flash crash' trader apparently facing 380 years in prison for doing what was at that time not illegal... what a pile of shit about it all , typical scapegoat for authorities incompetence.
they say he made 1m that plunge day , what a rubbish .. there are a lot lot more traders who made 10's of millions that day and they are all right without question... pile of crap..

ASOS
ST "Inside the City" joins the league of those who rate ASC as a SELL

just a tiny snippet from the article .....
".... having to invest heavily in warehouses and deep discounts to establish beachheads in new markets. Growth is getting harder and more expensive ..... Asos just doesn't catch the eye like it used to. SELL"

do i see a further touch of "glug"?

what are we bid here?
do i hear £70 from the floor? ..... no; well what about £60 or £50? ..... no interest there ..... let's try £40 .... just some nervous twitching in the front row there ..... now i see why; sp has just nudged south through 25 dma albeit on pretty pathetic volume

Interesting comment on ASC

Nice read indeed midkt, tks.

There must be some shares that you have been eyeing up?
We have been doing a lot of work on Asos, the online fashion retailer. But I am still weighing up whether or not to buy. The fact that the shares have not performed well recently (they have fallen by 5pc over the past year) makes it more interesting, but I need to get to grips with whether it can continue to grow its market share and become a bigger business in the future.


strange the article forgets to mention that ASC has dropped about 40% in the last 15/16 months, though that is certainly a recovery from having lost about 65% at one point in that period

such is the interpretation of statistics

Jim Slater on ASC

midknight, good article but just good. no secret there but it doesn't mean the secret doesn't exist - it does but is not there.its awful lot to argue, tired of it. tons of overvalued theories every year.
7 years with asos. not all pretty but yet nothing is perfect so proved still good enough for making lot money.for most of others not...
This is my third correction here. I survived previous two with pretty good score. I just say every stock got their own rhythm. if solid model - rise - correction - rise - correction...consolidation...buildup energy....wash outs...stop runs...fuck it up suckers...usual game... . all about energy source.

just banked quite a nice profit at 3589 (317 pts) on my short position, though i shall certainly look to short again in the future

Cynic, say , when did you make last time your psychiatric evaluation?

News

price unfazed 200 pts up since then

Societe Generale reiterates buy on ASOS, target raised from 4666p to 4906p

the mighty but incoherent champion has been very very quiet on here of late ..... perhaps he has been gloomily watching his profits - if there ever were any - dribble down the drain

with the ceo/founder now jumping ship, i wonder if there are yet more unpleasant surprises in the offing .... however, i'm surprised sp has only dropped rather less than a quid to just over £29

just as a side note, sp was £70 in early 2014 with certain quarters hollering that £80 was imminent and certain

StockMarketWire.com
Online fashion group ASOS reports pre-ta profits of £47.5m for the year to the end of August - up 1% on last time.

Group revenues were up 18% at £1,150.7m with UK retail sales up 27%; International retail sales up 11% (at constant currency 17%).

The group had 9.9 million active customers at 31 August, up 13% on prior year and gross margins were up 20bps at 49.9%.

Chief executive Nick Beighton said: "I'm pleased with these results, which show encouraging progress. We have delivered profit before tax of £47.5m, on track with our plans. Group revenue increased 18% to £1.15bn, with UK retail sales performing well up 27%, and international retail sales improving as the year progressed. We ended the year with a cash position of £119.2m.

"We are attracting more customers with a continued expansion of our delivery proposition and mobile offerings. Customer engagement has been exceptionally strong, with increases in average order frequency, basket size and value. We now have 9.9m active customers, up 13%.

"During the year we invested £50m in our warehouse capability and our technology, and we are investing a £80m in the new financial year.

"Trading year to date has started well and preparations are at an advanced stage for peak season. We currently anticipate sales growth for the new financial year of c.20%, gross margin investment of up to 50bps and a similar EBIT margin to the financial year just ended. We remain focussed on achieving our next staging post of £2.5bn sales."

StockMarketWire.com
Numis has upgraded its recommendation in respect of on-line fashion retailer ASOS (LON:ASC) to buy from add on the back of company's final results for the year to 31 August 2015.

Specifically, the broker said: "After a tough FY14, FY15 has seen ASOS stabilise and, benefiting from pricing investments and proposition improvements, clearly regain momentum.

"Retaining our DCF-based TP of 4250p, and with the shares having fallen 24% since we last published in July, we move our recommendation from Add to Buy."

Separately, Liberum Capital repeated its buy recommendation, commenting that the FY results were inline with expectations.

Meanwhile, Canaccord Genuity stuck with its less upbeat hold call.

Target prices were left unchanged at 3,300 pence and 3,250 pence, respectively.

Jefferies International today reaffirms its hold investment rating on ASOS Plc (LON:ASC) and raised its price target to 3600p (from 3500p).

Ok, sp 3450.50... 2015 is done - not that bad and not utterly phenomenal... lets see what is 2016. happy new year.:)